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Best 5 Cheap Ecommerce Platforms For Your Business Journey

May 28, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

This article explores the top five cheap ecommerce platforms that cater to various business needs, ensuring you make an informed decision to propel your business forward.

Key Takeaways

  • Shopify: User-friendly for all business sizes, known for its easy interface, extensive apps, and reliable support.
  • WooCommerce: Open-source WordPress plugin, ideal for seamless integration with WordPress sites, offering flexibility and customization.
  • Wix: Beginner-friendly website builder with intuitive drag-and-drop interface, offering creative templates for various industries.
  • PrestaShop: Customizable and scalable for business growth, with features for control, customization, and dedicated support.
  • Weebly: Free, powerful website building with customizable designs, integrated marketing tools, and Square payment support, suited for online business growth.

Shopify

Shopify is the best ecommerce platform for beginners. 

Overview  

Shopify is a formidable force in the ecommerce industry, known for its user-friendly platform and comprehensive features. Whether you’re a novice or an experienced entrepreneur, Shopify provides an intuitive interface that simplifies the complexities of online business management.

Shopify

Key Features

Shopify stands out with a set of key features that not only simplify the online selling process and empower businesses to create a unique and engaging digital storefront.

  • Fully Customizable Website Builder: Entrepreneurs can seamlessly edit design themes, adding a personal touch to their online presence. With the freedom to incorporate unique products and content and a selection of over 8,000 apps, Shopify ensures that each online store uniquely represents its brand.
Fully Customizable Website Builder
  • Search and Filtering: Shopify excels in this aspect by offering robust search and filtering functionalities, ensuring customers can effortlessly navigate your products and locate the items that match their preferences.
Search and Filtering
  • AI Tools: Shopify Magic for Instant Results: With Shopify Magic, you can instantly generate product descriptions, store headlines, chat replies, and even blog posts. This cutting-edge feature saves entrepreneurs time and ensures your content is engaging and tailored to your audience.
AI Tools: Shopify Magic for Instant Results
  • Optimized for Speed and Inclusivity: Your customers can enjoy a swift and efficient shopping experience, and with accessibility at the forefront, everyone can engage with your store without unnecessary delays. 
Optimized for Speed and Inclusivity
  • Responsive Design Across Devices: Shopify ensures your store looks impeccable and functions seamlessly on every device. Whether your customers shop on a desktop, tablet, or smartphone, the responsive design guarantees a visually appealing and user-friendly experience.
Responsive Design Across Devices

Pros & Cons

Shopify presents a comprehensive ecommerce solution, but businesses should carefully weigh the pros and cons to determine if it aligns with their specific needs and budget constraints.

Pros 

  • Shopify’s Security Measures
  • 24/7 Customer Support
  • Multiple Sales Channel Integration
  • SEO Optimization Tools
  • User-Friendly Design

Cons

  • Transaction Fees
  • Monthly Cost

Pricing 

Shopify’s pricing structure is meticulously crafted to provide simplicity and transparency, ensuring businesses of all sizes can find a suitable plan that aligns with their needs and budgets.

  • Free Trial: 3 days
  • Starter: $5/month
  • Basic: $39/month
  • Shopify: $105/month
  • Advanced: $399/month

Special Offer: All Plans $1/Month for the First 3 Months

Who Is Best For

Shopify is an immensely versatile ecommerce platform, catering to a diverse range of businesses and industries:

  • Beauty and Cosmetics Brands: Shopify’s visual appeal, AI tools for product descriptions, and subscription service support cater to the aesthetics-focused and subscription-driven nature of the beauty and cosmetics industry.
  • Home and Decor Shops: The platform’s rich visual capabilities, product customization features, and blog integration suit the needs of businesses offering diverse home and decor products.

Successful Case Studies

Cändle

Cändle‘s success lies in its unique product offerings and ability to carve a distinct identity in the competitive ecommerce landscape. By blending the energy of stones with the soothing glow of designer candles, Cändle stands as a beacon of innovation and aesthetic excellence in online retail.

Cändle

Paiya

Paiya’s website is anticipated to embody the brand’s philosophy – a harmonious blend of movement, style, and affordability. The website’s design will likely mirror the brand’s commitment to simplicity, inclusivity, and quality, providing customers with more than just activewear but a vibrant lifestyle experience.

Paiya

WooCommerce

WooCommerce is the easiest ecommerce platform for beginners.    

Overview  

WooCommerce is not just an ecommerce platform; it’s a growth partner. Built on WordPress, it is a robust foundation for merchants and developers aspiring to build thriving, long-term businesses.

WooCommerce

Key Features

Let’s explore how WooCommerce, with its versatile offerings, can shape success tailored to your vision.

  • Marketplace for Extensions and Themes: WooCommerce’s Marketplace is a treasure trove of extensions and themes. Merchants can explore various options to enhance their store’s functionality, boost conversion rates, and streamline business operations.
Marketplace for Extensions and Themes
  • No Coding Required: WooCommerce Block Themes redefine the ecommerce customization landscape. Say goodbye to coding complexities – these themes enable you to personalize every element of your online store completely. You can create a visually captivating shopping experience that aligns perfectly with your brand without touching a single line of code.
No Coding Required
  • Seamless Integration with Third-Party Marketplaces: WooCommerce facilitates seamless connections with popular platforms like Pinterest, Amazon, and eBay. This integration extends the reach of your store, opening avenues for additional growth and connecting with a broader audience.
Seamless Integration with Third-Party Marketplaces
  • SEO and Search Strategies: WooCommerce empowers you with SEO tools and search strategies to enhance your store’s visibility. Learn how to leverage these tools effectively to drive interest in your store and convert visitors into sales.
SEO and Search Strategies

Pros & Cons

Pros 

  • Ease of Customization
  • Strategic Product Recommendations
  • Global Presence
  • Social Media Integration

Cons

  • Plugin Management

Pricing 

WooCommerce’s pricing plans are tailored to ensure you have the tools and features needed for ecommerce success.

  • Free Trial: 14 days
  • Essential: $39/month ($1 for 3 Months)
  • Performance: $70/month ($1 for 3 Months)

Who Is Best For

Let’s explore who can benefit the most from WooCommerce’s powerful features and capabilities:

  • Pet Supply Stores: Pet supply stores can benefit from WooCommerce’s flexibility in creating a tailored online store that caters to the specific needs of pet owners. Strategic product recommendations can guide customers to explore a variety of pet-related products.
  • Artisanal and Handcrafted Goods: Artisanal and handcrafted goods businesses can use WooCommerce’s code-free site editing to showcase the uniqueness of their products without the need for extensive coding. The platform’s global presence enables these businesses to connect with diverse customers.

Successful Case Studies

Redd Superfood Energy Bars

Redd Superfood Energy Bars’s website adopts a clean, minimalist layout that focuses squarely on the product. The simplicity is not just aesthetic; it enhances user experience, ensuring visitors can easily find what they want.

Redd Superfood Energy Bars

Sodashi

Sodashi‘s website is a testament to the power of visual storytelling and user-centric design. By seamlessly blending aesthetics with narrative, Sodashi has created an online space that showcases products and invites visitors to be part of a refined and elegant journey.

Sodashi

Wix 

Wix emerges as more than just a website builder; it’s a gateway to ecommerce success.

Overview  

Wix stands out as a powerhouse offering infinite possibilities for your ecommerce venture. Wix provides the tools, templates, and technology to create a visually stunning and functionally robust online store. From drag-and-drop simplicity to limitless scalability, Wix is the partner to turn your soda business dreams into reality.

Wix

Key Features

Let’s explore how Wix’s robust features and user-friendly interface can turn your business’s dream into a thriving reality.

  • Faster Loading for Instant Impact: Its architecture is meticulously crafted for optimal performance, ensuring your site loads faster than ever. This enhances user experience and also positively influences search engine rankings.
Faster Loading for Instant Impact
  • SEO Excellence Built-In: Wix doesn’t just provide a platform; it empowers you with robust SEO capabilities. Optimize your site effortlessly for search visibility, ensuring that your content reaches the right audience and climbs the ranks on search engine result pages.
SEO Excellence Built-In
  • Enterprise-Grade Security: Security is paramount, and Wix takes it seriously. Your site and visitors’ data are shielded with enterprise-grade security measures. Trust in the peace of mind that your online presence is safeguarded 24/7.
Enterprise-Grade Security
  • Resilient Infrastructure for Reliability: Wix’s hosting infrastructure is built for resilience. With multi-cloud hosting, your site enjoys a staggering 99.9% uptime. Even during traffic spikes, Wix ensures that your website remains accessible, guaranteeing a seamless experience for your visitors.
Resilient Infrastructure for Reliability
  • Accessibility for All: The platform comes equipped with built-in accessibility tools, making it easy to create a website accessible to everyone. Ensure that your online space is welcoming and user-friendly for a diverse audience.
Accessibility for All

Pros & Cons

Let’s explore the pros and cons of Wix, giving you insights to make an informed decision for your online presence.

Pros 

  • User-Friendly Interface
  • Versatile Design Capabilities
  • App Market for Enhanced Functionality

Cons

  • Templates are not Fully Responsive
  • Inability to Switch Templates

Pricing 

Let’s dive into the pricing plans Wix offers, catering to various needs and preferences.

  • Light plan: $16 per month
  • Core plan: $27 per month 
  • Business plan: $32 per month 
  • Business Elite plan: $159 per month 
  • Enterprise plan: Contact The Wix support team to get a quote 

Who Is Best For

  • Fashion and Beauty Brands: Wix’s versatile platform caters to the needs of fashion and beauty brands, offering customizable templates and advanced design capabilities. Showcase the latest trends, products, and beauty offerings easily, creating an immersive online experience for visitors.
  • Service Businesses and Consultants: Wix’s extensive suite of advanced functionalities makes it ideal for service businesses and consultants looking to establish a professional online presence. Easily create a website communicating expertise, services, and offerings, attracting potential clients.

Successful Case Studies

Mane 

Mane‘s journey exemplifies the symbiotic relationship between ethical business practices and an effective online platform. By harnessing the features of Wix, Mane not only optimized its online presence but elevated its brand image in the digital sphere. 

Mane

Kunstrukt

Kunstrukt‘s website opens with a striking, large-centered image gallery. This deliberate choice allows visitors to dive into a visual journey, experiencing a preview of the duo’s artistic projects. Rather than overwhelming with excessive text, Kunstrukt lets their work shine. Minimalist descriptions accompany the visuals, offering just enough insight into the essence of each project.

Kunstrukt

The menu, an often-overlooked element, becomes a piece of art in Kunstrukt’s design. Using the line work to highlight specific items, the menu contributes to the overall brutalist feel, adding a touch of uniqueness.

PrestaShop 

PrestaShop emerges as a game-changer, providing a comprehensive and adaptable solution for e-commerce enthusiasts.

Overview  

PrestaShop empowers you to sell online on a fully customizable platform that evolves with the growth of your business. PrestaShop provides the flexibility you need, whether starting or expanding.

PrestaShop boasts a thriving community of over 300,000 merchants who have chosen the platform as their e-commerce partner. This vast network speaks volumes about the platform’s reliability and effectiveness.

PrestaShop 

Key Features

Let’s delve into the overview of PrestaShop and unravel the features that make it a standout choice for businesses of all sizes.

  • Take Complete Control: PrestaShop puts the reins in your hands, allowing you to navigate and manage your online store with absolute control. Ownership extends beyond just the storefront, encompassing your valuable data.
Take Complete Control
  • Diverse Themes and Modules: Stand out online by choosing from many themes and modules. You can customize the look and functionality of your store to align with your brand identity.
Diverse Themes and Modules
  • Seamless Scaling: Experience a seamless transition from small-scale beginnings to achieving substantial revenue milestones. PrestaShop’s architecture is built to accommodate and support the growth of your online business.
Seamless Scaling
  • Access to Committed Support: Enjoy the assurance of a support team that assists you. Prompt and reliable support ensures that you can navigate challenges effectively.
Access to Committed Support

Pros & Cons

Let’s delve into the pros and cons to guide you in making informed choices for your online business.

Pros 

  • Full Control Over Your Store
  • Extensive Customization Options
  • Scalability for All Business Sizes
  • Dedicated Support and Resources
  • Global Popularity

Cons

  • Learning Curve for Beginners
  • Variable Quality of Extensions

Pricing 

PrestaShop is 100% free to download, making it an attractive choice for businesses seeking to minimize initial expenses. You can use PrestaShop without incurring costs if you stick to the platform’s default theme. So this option is ideal for those who prefer a primary online store without additional features.

Who Is Best For

  • General Merchandise Retailers: PrestaShop’s scalability caters to general merchandise retailers of varying sizes. Whether you’re a startup or an established brand, the platform offers the flexibility to adapt and grow.
  • Cosmetics and Beauty Brands: PrestaShop provides cosmetics and beauty brands with the tools for a visually appealing online presence. The platform’s customization options help highlight product aesthetics and create an engaging shopping experience.

Successful Case Studies 

Magimix

Magimix, a renowned kitchen appliances brand, has crafted an online presence that seamlessly blends functionality with aesthetics. The website’s layout is intuitive, allowing users to navigate products, recipes, and additional information effortlessly.

Magimix

Magimix emphasizes customer support, which is reflected in positive reviews mentioning helpful customer services. Moreover, the website’s mobile responsiveness ensures a seamless user experience when accessing it from various devices.

Dealy

Dealy successfully positions itself as a reliable destination for affordable yet stylish device protection. Combining a diverse product range, commitment to low prices, and a customer-centric approach contributes to a positive online shopping experience. The website’s design is clean and easy to navigate, ensuring a positive user experience.

Dealy

Weebly

Weebly is a powerful and free website-building experience. 

Overview  

Weebly is a user-friendly and versatile platform offering a comprehensive suite of tools for individuals and businesses to establish and expand their online presence. Combining a free website builder, eCommerce solutions, and integrated marketing tools positions Weebly as a valuable ally in your online journey.

Weebly

Key Features

Let’s delve into the key features and the essence of what Weebly offers.

  • SEO & Site Stats: Optimize your site for search engines to enhance discoverability. Leverage analytics tools to track site performance and actively gather valuable insights. Integrate with partners from the app center to actively further enhance your store.
SEO & Site Stats
  • Shipping: The shipping tool actively simplifies domestic and international shipping. It provides real-time shipping rates based on the carrier, address, weight, and quantity.
  • Inventory: Track inventory with advanced management tools, including bulk import and export features.
Inventory
  • Product Search and Badges: Facilitate easy discovery with an integrated product search feature. Make products stand out with badges, highlighting sale items or low-stock items.
  • Checkout: Accept payments seamlessly through Square, Stripe, or PayPal. The fully integrated shopping cart and automatic tax calculator enhance the checkout experience.
Checkout

Pros & Cons

Pros 

  • User-Friendly Design 
  • Drag-and-Drop Builder
  • Free Plan
  • eCommerce Features
  • Responsive Templates
  • Customer Support

Cons

  • Limited Scalability

Pricing 

Weebly offers a range of pricing plans to cater to different needs.

  • Free: $0/month
  • Personal: $10/month
  • Professional: $12/month
  • Performance: $26/month

Who Is Best For

Weebly is well-suited for various individuals and businesses, and it’s particularly beneficial for:

  • Event Organizers: Weebly is useful for event organizers and planners. It allows them to create event websites, share details, and sell tickets online.
  • Fitness and Wellness Professionals: Weebly is suitable for fitness trainers, yoga instructors, and wellness professionals to create websites promoting their services, schedules, and online classes.

Successful Case Studies

Old Friends Senior Dog Sanctuary

Old Friends Senior Dog Sanctuary has successfully utilized Weebly to create a compassionate and effective online presence. The organization focuses on addressing the unique needs of older dogs, making it crucial for their website to be user-friendly, emotionally resonant, and informative. 

Old Friends Senior Dog Sanctuary

Weebly’s functionalities for adding social media integrations and community engagement features likely contribute to building a supportive online community around the cause.

Argyle Yarn Shop

Argyle Yarn Shop provides a visually appealing and user-friendly experience for yarn enthusiasts. The well-organized navigation menu makes it easy for visitors to explore different sections such as shopping, classes, products, etc.

Argyle Yarn Shop

Highlighting featured yarn brands with accompanying images adds a visual element, making it enticing for users to explore the diverse range of yarns available. The description of the shop being spacious and welcoming, coupled with a wide range of beautiful yarns, creates an inviting atmosphere for potential customers.

How To Select The Best Ecommerce Platform

Selecting the best ecommerce platform is crucial for anyone looking to establish an online store. Here are some key considerations to guide you through the process:

  • Define Your Requirements: List the features and functionalities your business needs. Consider factors like the type of products you’re selling, your target audience, and your growth expectations.
  • Assess Ease of Use: Opt for a platform with an intuitive and user-friendly interface. This is essential, especially if you need advanced technical skills. The easier it is to navigate, the quicker you can set up and manage your store.
  • Consider Cost and Pricing Structure: Evaluate the cost of the platform, including any hidden fees. Compare pricing structures, transaction fees, and additional prices for features or integrations. Choose a platform that aligns with your budget and business model.
  • Check Customization Options: Look for a platform that offers customization options to reflect your brand identity. Check if you can modify templates, add branding elements, and create a unique online store that stands out.
  • Mobile Responsiveness: Your online store should look and function well on various devices, including smartphones and tablets.
  • Integration Capabilities: Consider the platform’s ability to integrate with third-party tools and services. Essential integrations include payment gateways, shipping providers, and marketing tools. This flexibility is vital for scaling your business.
  • Analyze SEO Features: A good ecommerce platform should have built-in SEO features to optimize your online store for search engines. Check for features like customizable meta tags, clean URLs, and sitemap generation.
  • Evaluate Security Measures: Security is paramount for ecommerce. Ensure the platform complies with industry standards and offers features like SSL certification, secure payment gateways, and data encryption to protect customer information.
  • Review Support and Resources: Look for platforms that provide reliable customer support. Check if they offer resources like tutorials, forums, or customer communities. Responsive support can be crucial during technical issues or when you need assistance.
  • Trial Periods and Demos: Take advantage of free trials or demos offered by ecommerce platforms. This lets you explore the features firsthand and determine if the platform suits your requirements before committing.

Wrapping Up 

When aiming for a cheap ecommerce platform, it’s essential to consider your business needs and financial constraints. Assessing the specific requirements of your online store, coupled with a thorough evaluation of each platform’s costs and capabilities, will help you make an informed decision. 

Cheap Ecommerce Platform: FAQs

Essential features include user-friendly website builders, payment processing, inventory management, and marketing tools. Choose a platform that aligns with your business needs.
While many cheap platforms offer transparent pricing, checking for additional costs like transaction fees, payment gateway charges, or premium app subscriptions is essential.
Yes, most cheap ecommerce platforms provide customization options. However, the extent of customization may vary, so review the platform’s capabilities to ensure it meets your design preferences.
Reputable cheap ecommerce platforms prioritize security. Look for platforms that offer secure payment gateways and SSL certificates to protect customer data during transactions.
Many cheap ecommerce platforms are designed for users with coding experience. They often feature drag-and-drop interfaces and code-free site editing for easy customization.

Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.