Does Helium 10 Work In Australia? 2024 Review

Tired of wrestling with the complexities of selling on Amazon Australia? There are a variety of supporting tools that can save you in this case, and Helium 10 is among the top-rated choices to consider. 

This in-depth guide will tell you whether Helium 10’s toolkit truly lives up to the hype for Aussie sellers, offering insights on its features, success stories, and how to navigate the unique challenges of Amazon.au.

Does Helium 10 work in Australia?

Yes, Helium 10 is still available and fully functional in Australia in 2024, similar to other marketplaces like Helium US, Helium UAE, or Helium Japan. It functions similarly to how it does in the United States, with all the same features and tools accessible to Australian sellers. The only difference lies in the optimization for the Australian market, ensuring that keyword research and other features cater specifically to the Australian audience.

Helium 10 Pricing In Australia

Similar to the US or other nations, Helium 10 offers three pricing plans for Australian sellers: Starter, Platinum, and Diamond.

Starter (A$39/month or A$29/month when billed annually):

• Ideal for beginners and those with limited budgets.
• Includes essential tools for product research, keyword research, and listing optimization.

Platinum (A$99/month or A$79/month when billed annually):

• Most popular plan for growing businesses.
• Includes all Starter features plus advanced tools like Frankenstein, Scribbles, and Inventory Protector.

Diamond (A$279/month or A$229/month when billed annually):

• Most comprehensive plan with the highest usage limits.
• Includes all Platinum features plus additional advanced tools.
• Ideal for established sellers with high-volume sales.

You can check the detailed pricing plans of Helium 10 Australia in the table below:

🔥Note: Remember to apply our suggested coupon codes above (AVADA10 & AVADA20) to save some money while registering your ideal Helium 10 plan.

How to sign up and use Helium 10 Australia?

Follow the simple steps below to help you approach Helium 10 tools for the Australian market:

• Step 1 – Sign Up: Go to the Helium 10 website and create a free account. You’ll be asked questions to tailor the platform to your needs.

• Step 2 – Download the Chrome Extension: After signing up, download the Helium 10 Chrome Extension for seamless access to tools while browsing Amazon.au.

• Step 3 – Adjust Settings for Australia: Remember to manually change the marketplace settings within each Helium 10 tool to “Amazon.com.au” to ensure accurate data for the Australian market.

• Step 4 – Explore Tools: Start with free tools like Black Box for product research or Trendster for trend analysis. Consider upgrading to a paid plan for access to the full suite of features.

• Step 5 – Learn and Optimize: Utilize Helium 10’s resources, like tutorials, webinars, and the Freedom Ticket course, to learn how to maximize the platform’s potential for your Australian Amazon business.

By following these simple steps and tailoring the settings for the Australian marketplace, you can leverage Helium 10’s powerful tools to boost your success on Amazon.com.au.

Pros and Cons of Helium 10 for Australian Sellers 

Pros

• A comprehensive suite of tools for all aspects of Amazon selling:
• Powerful product and keyword research capabilities:

• Listing optimization tools tailored for the Australian market:

• Proven track record of success for Australian sellers:

Cons

• The learning curve for new users
• Pricing might be a barrier for some smaller sellers
• Some features might not be as relevant for Australian sellers as others 

What Helium 10 Tools Are Supported for the Australian market?

From my own experience selling on Amazon Australia, I can confidently say that Helium 10 has been an invaluable toolset. Here are some of the key Helium 10 tools that have been particularly helpful for my Australian business:

• Black Box: This powerful product research tool helped me uncover high-demand, low-competition niches specifically tailored to the Australian market. I was able to find winning product ideas that resonated with Aussie shoppers, leading to a significant boost in sales.

• Cerebro: By reverse engineering my competitors’ keyword strategies, Cerebro revealed hidden gems – high-volume keywords that my rivals were ranking for. Integrating these into my listings gave me a competitive edge and drove more organic traffic.

• Frankenstein: This tool was a lifesaver when it came to optimizing my product listings. It helped me refine my keyword usage and ensure that my titles and descriptions appealed to Australian consumers, leading to higher conversion rates.

• Scribbles: Crafting compelling product descriptions is crucial, and Scribbles helped me ensure that I was incorporating all the relevant keywords while maintaining readability and natural language. This made my listings more appealing to both shoppers and search algorithms.
• Trendster: Trendster allowed me to analyze historical sales data and identify emerging trends in my niche. I was then able to adjust my product offerings and marketing strategies accordingly, capitalizing on these trends before my competitors.

• Chrome Extension: The Helium 10 Chrome Extension is like having a co-pilot for my Amazon business. It provides instant access to product data, keyword insights, and profitability estimates while I’m browsing Amazon. This allows me to make informed decisions on the fly, whether I’m researching potential products or analyzing competitor listings.

• Gems: Helium 10 Gems is a free Amazon URL generator that creates unique, trackable links for your product listings. For Australian sellers, Gems allows for creating customized links for their Amazon.com.au listings, making it easier to direct traffic from various sources and measure the effectiveness of marketing campaigns.
• Magnet: Helium 10 Magnet is a powerful keyword research tool that helps sellers identify high-performing keywords for their Amazon listings and PPC campaigns. By accessing comprehensive keyword data across all Amazon markets, including Australia, sellers can optimize their product descriptions and improve their ranking visibility within the Australian marketplace.

For instance, I used the Magnet tool to identify the current performance of my interested keyword (smoked chicken). From the results, I can acknowledge crucial information and statistics like CPR, Word Frequency, Keyword Distribution, etc. to help optimize my product ranking in the Australian market.

Besides these main tools, Helium 10 still supports other useful tools to help Australian sellers perform their Amazon businesses smoothly. You can explore the list of tools yourself and utilize the ones you prefer for your Amazon business in the Australian market. 

User Reviews & Testimonials on Helium 10 Australia

In order to know what Australian sellers think about the Helium 10, I have searched and scanned through the list of Helium 10 reviews on popular sites like GetApp Australia. With an overall rating of ⭐4.2/5, Helium 10 has a good impression on Australian sellers. To know exactly what they think about the platform, let’s check out some of the latest reviews on Get App Australia below:

• “I’ve had a very good experience with Helium10 and I’d easily recommend the Platinum plan. The Diamond plan is a bit overpriced for what you get as you just get the ADS software, which is fairly good, but it’s becoming less useful as Amazon is building out more and more functionality in their Advertising console. I find that I don’t use the ADS tool much.” – Kiva
• “I have found that you need the time to go through the tutorial videos on any tool you decide to use to get the most from them. If you are still stuck on anything which you will be at time just shout up customer support. The more you can tell them and show with screenshots the quicker they will resolve your problem. Do not be afraid to request help how ever small the problem may seem to you.” – Owen

3 Case Studies from Australian Sellers using Helium 10

To give you more reliable sources of Australian merchants and sellers have successfully utilized Helium 10, we are going to introduce the three popular case studies below:

Case Study 1: The Healthy Mummy

The Healthy Mummy, an Australian weight loss and lifestyle brand, saw a 30% increase in Amazon sales after implementing Helium 10’s keyword research and listing optimization strategies. They specifically credited Helium 10’s tools for helping them identify high-converting keywords and improve their product rankings.

Case Study 2: Bellabox

Australian beauty subscription box company Bellabox used Helium 10 to gain valuable insights into competitor pricing and product trends. This data-driven approach allowed them to refine their product selection and pricing strategies, leading to increased customer satisfaction and higher sales.

Case Study 3: Muscle Nation

Muscle Nation, an Australian fitness apparel brand, leveraged Helium 10’s tools to streamline its product launches and expand its reach on Amazon Australia. By optimizing their listings and utilizing Helium 10’s PPC management features, they were able to drive more traffic to their products and achieve significant sales growth.

Alternatives to Helium 10 for Australian Sellers

Having been an Amazon seller in Australia for several years, I’ve experimented with various tools to optimize my business. While Helium 10 has been my primary go-to, I’ve also dabbled with some of its popular alternatives:

Jungle Scout

Jungle Scout is a strong contender in the Amazon seller tools space, offering a user-friendly interface and robust features for product research and keyword tracking. However, I found that Helium 10’s Black Box and Trendster tools provided more in-depth insights into the Australian market, especially when it came to uncovering niche products. So, in my opinion, Jungle Scout is not as good as Helium 10 for Australian sellers.

Viral Launch

Viral Launch excels in product launches and marketing, with features like Kinetic PPC for automating ad campaigns and Market Intelligence for competitive analysis. While these are valuable tools, I personally preferred Helium 10’s comprehensive suite, which covered all aspects of my business, from research to listing optimization, without needing to subscribe to multiple platforms.

Helium 10’s Integration with Other Australian-Specific Marketplaces

Helium 10 currently focuses primarily on Amazon marketplaces, including Amazon Australia. While it doesn’t directly integrate with other Australian-specific platforms like Catch or MyDeal, its tools can still be indirectly beneficial for sellers on these platforms. For example, Helium 10’s keyword research tools can help identify popular search terms that can be applied across different marketplaces.

Helium 10’s Future in the Australian Market

Helium 10 has not publicly announced any specific features or plans exclusively for the Australian market. However, they have expressed a commitment to expanding their global reach and catering to the unique needs of sellers in different regions.

As Helium 10 continues to grow and evolve, it is likely that it will introduce more localized features and support for Australian sellers, potentially including partnerships with Australian businesses or tailored pricing options. According to Manny Coats, CEO of Helium 10, “We are committed to providing our users with the best possible experience, no matter where they are in the world.”

FAQs

In conclusion

Helium 10 has proven to be a powerful ally for Australian Amazon sellers, offering comprehensive tools to navigate the unique challenges and opportunities of the Australian market. Utilize Helium 10’s free trial now to explore the capabilities that the platform can deliver to support your Amazon business in the Australian market.

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