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Top 10 Saas Ecommerce Platforms For Merchants In 2024

January 08, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Key Takeaways
Top 10 Saas Ecommerce Platforms For Merchants In 2024 include:

In this article, we’ll leverage over five years of expertise to guide you through the best 10 SaaS ecommerce platforms of 2024, ensuring your choice is informed and impactful.

10 Best Saas Ecommerce Platforms In 2024

Shopify

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As an expert team with extensive experience in e-commerce and using Shopify for more than 3 years, we’ve consistently found Shopify to be a leading e-commerce platform SaaS, offering unparalleled tools and features for merchants worldwide and online shopping.

The homepage of Shopify
The homepage of Shopify
  • SaaS Ecommerce Customization Capability: Shopify’s SaaS ecommerce platform offers unmatched customization, enabling merchants to design a store that perfectly reflects their brand and appeals to their target audience.
  • SaaS Ecommerce Inventory Excellence: With Shopify’s system, managing inventory becomes a breeze, providing real-time tracking and updates to keep everything in check.
  • SaaS Ecommerce Seamless Checkout Feature: Shopify’s solution ensures a smooth and secure checkout process, reducing cart abandonment and enhancing the customer buying experience.
  • SaaS Ecommerce Detailed Analytics Tool: The platform’s analytics offer deep insights into customer behavior and store performance, enabling data-driven strategies for growth and improvement.
Shopify Detailed Analytics Tools
Shopify Detailed Analytics Tools
  • Robust SaaS Ecommerce Software Integration: Shopify’s SaaS Ecommerce environment boasts extensive integration capabilities with tools like Domo, FreshBooks, and ShipBob, streamlining operations and enhancing overall efficiency.

Shopify’s robust SaaS Ecommerce software integration is a game-changer, particularly evident in the case of Proper, an online clothing retailer. By integrating Shopify with SkuVault, Proper, one of the ecommerce SaaS companies, dramatically improved its inventory management and order fulfillment processes. 

This strategic move not only streamlined operations but also led to a significant increase in customer satisfaction and sales, showcasing the impact of effective SaaS Ecommerce integrations.

Pros

  • Extensive SaaS Ecommerce Integration
  • User-Friendly SaaS Ecommerce Interface
  • Reliable SaaS Ecommerce Hosting
  • Scalable SaaS Ecommerce Solutions
  • Comprehensive SaaS Ecommerce Analytics
  • SaaS Salesforce Commerce Cloud
  • Efficient Customer Relationship Management
  • Level 1 PCI Compliance

Cons

  • SaaS Ecommerce Transaction Fees
  • Dependent on SaaS Ecommerce Third-Party Apps

The Verdict

With its unique blend of extensive integration capabilities, intuitive design, and scalable infrastructure, Shopify stands out as the best SaaS ecommerce platform for businesses looking to innovate and grow.

PrestaShop

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PrestaShop is a dynamic ecommerce SaaS platform offering a range of features designed to meet the evolving needs of modern online businesses.

The homepage of PrestaShop
The homepage of PrestaShop

  • SaaS Ecommerce Customizable Storefronts: PrestaShop allows for deep customization, giving merchants the tools to create unique, brand-aligned online experiences.
  • SaaS Ecommerce Advanced Product Management: Efficiently manage your offerings with PrestaShop’s comprehensive product management features, accommodating diverse and complex inventories.
PrestaShop Advanced Product Management
PrestaShop Advanced Product Management

  • SaaS Ecommerce Multilingual Support: Expand your reach with PrestaShop’s multilingual capabilities, making your store accessible and user-friendly to a global audience.
  • SaaS Ecommerce Comprehensive Reporting: Make informed decisions with PrestaShop’s detailed reporting tools, providing valuable insights into sales, customer behavior, and more.
  • Extensive SaaS Ecommerce Software Integration: PrestaShop’s platform, one of the ecommerce websites, integrates with popular tools like QuickBooks, Zoho CRM, and Looker Studio and offers custom integration options via Zapier or its API, streamlining operations and enhancing functionality.

Pros

  • Extensive SaaS eCommerce customization
  • Multilingual SaaS e-commerce support
  • Diverse SaaS e-commerce integrations
  • Advanced SaaS e-commerce reporting
  • Flexible SaaS eCommerce online store management

Cons

  • Complex SaaS Ecommerce Setup
  • Variable SaaS Ecommerce Performance
  • Limited SaaS Ecommerce Search Engines Options
  • Additional Costs for SaaS Ecommerce Extensions

The Verdict

PrestaShop distinguishes itself as a SaaS ecommerce platform, offering exceptional customization, comprehensive multilingual support, and extensive integration capabilities, ideal for merchants aiming for global reach and tailored functionality.

Square Online

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As a robust ecommerce platform SaaS, Square Online offers innovative solutions tailored to enhance and streamline the online shopping experience for merchants of all sizes.

The homepage of Square Online
The homepage of Square Online
  • SaaS Ecommerce Integrated Payments: This powerful SaaS ecommerce platform simplifies transactions with its seamless payment system, allowing quick, secure, and easy customer checkouts.
  • SaaS Ecommerce Real-Time Inventory Management: Use Square Online’s real-time inventory management to track your stock efficiently, ensuring accurate and up-to-date product availability.
  • SaaS Ecommerce Omnichannel Selling: Expand your reach with Square Online’s omnichannel capabilities, allowing you to sell across multiple platforms and touchpoints seamlessly.
  • SaaS Ecommerce Mobile Optimization: Ensure your store is accessible anywhere, anytime, with Square Online’s mobile-optimized platform, providing a consistent and user-friendly shopping experience on all devices.
Square Online Mobile Optimization
Square Online Mobile Optimization

  • Comprehensive SaaS Ecommerce Software Integration: With over 200 third-party software connections like QuickBooks and Zoho Invoice, plus custom integrations via Zapier, Square Online’s SaaS Ecommerce platform becomes a versatile hub for all your business needs.

Pros

  • Integrated SaaS Ecommerce Payments
  • Real-Time SaaS Ecommerce Inventory
  • Omnichannel SaaS Ecommerce Selling
  • Mobile-Optimized SaaS Ecommerce Experience
  • Extensive SaaS Ecommerce Software Integration

Cons

  • Limited SaaS Ecommerce Customization
  • SaaS Ecommerce Transaction Fees
  • Basic SaaS Ecommerce Search Engine Optimization Features
  • Dependence on SaaS Ecommerce Third-Party Apps

The Verdict

Square Online is a SaaS e-commerce platform offering a unique blend of seamlessly integrated payments, comprehensive software integrations, and robust omnichannel capabilities, making it a versatile and user-friendly choice for modern merchants in the SaaS market.

Shift4Shop

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Shift4Shop emerges as one of the SaaS ecommerce providers, offering a suite of features designed to optimize and enhance the online selling experience for merchants globally.

The homepage of Shift4Shop
The homepage of Shift4Shop

  • SaaS Ecommerce Unlimited Product Listings: Shift4Shop offers unlimited product listings, allowing merchants to expand their offerings without constraints, enhancing their SaaS Ecommerce potential.
  • SaaS Ecommerce Real-Time Shipping Calculations: Streamline your logistics with Shift4Shop’s real-time shipping calculations, ensuring accurate rates and delivery options for your operations.
  • Dynamic SaaS Ecommerce Software Integration: Shift4Shop’s platform has powerful integrations, connecting seamlessly with tools like AWeber and LiveAgent. It offers custom integration through Zapier or its API, amplifying your store’s capabilities.
  • SaaS Ecommerce Secure Payment Processing: Benefit from Shift4Shop’s secure and diverse payment processing options, providing a safe and flexible checkout experience in your store.
  • SaaS Ecommerce Customer Loyalty Features: Engage and retain customers with Shift4Shop’s loyalty and rewards programs, designed to enhance the shopping experience and foster repeat business in your environment.
Creating the Loyalty Program on Shift4Shop
Creating the Loyalty Program on Shift4Shop

Pros

  • Unlimited SaaS Ecommerce Listings
  • Accurate SaaS Ecommerce Shipping Calculations
  • Secure SaaS Ecommerce Payments
  • SaaS Ecommerce Loyalty Programs for Customer Relationships
  • Extensive SaaS Ecommerce Integration Options

Cons

  • Limited SaaS Ecommerce Theme Options
  • SaaS Ecommerce Learning Curve
  • Variable SaaS Ecommerce Customer Support

The Verdict

Shift4Shop excels in the ecommerce SaaS space with its unlimited product listings, sophisticated real-time shipping calculations, and extensive software integration, making it a uniquely comprehensive and scalable solution for online merchants.

BigCommerce

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BigCommerce emerges as a top-tier ecommerce platform SaaS for store owners, backed by the positive experiences of over 100 online business owners, reflecting its ability to transform online retail businesses powerfully.

The homepage of BigCommerce
The homepage of BigCommerce
  • SaaS Ecommerce Multi-Channel Integration: BigCommerce integrates multiple sales channels, allowing merchants to manage their online, in-store, and mobile sales within a single platform.

Skullcandy, a leader in audio equipment, utilized BigCommerce’s multi-channel integration feature to synchronize their online and offline sales channels effectively. This strategic implementation allowed for a more cohesive customer experience and operational efficiency, leading to a marked increase in overall sales and customer satisfaction, showcasing the transformative potential of BigCommerce’s SaaS Ecommerce solutions.

  • SaaS Ecommerce Advanced SEO Capabilities: Enhance your store’s visibility with BigCommerce’s advanced SEO tools, tailored for platforms to drive more organic traffic and increase sales.
  • SaaS Ecommerce Scalable Architecture: BigCommerce provides a scalable architecture, supporting businesses as they grow without compromising performance or reliability.
  • SaaS Ecommerce Robust Security Features: Prioritize customer trust with BigCommerce’s comprehensive security features, safeguarding data and transactions within your environment.
  • SaaS Ecommerce Comprehensive Analytics Suite: Leverage BigCommerce’s detailed analytics to gain insights into customer behavior, customer data, sales trends, and overall performance, driving informed decision-making for your strategy.
BigCommerce Analytics Suite
BigCommerce Analytics Suite

Pros

  • Multi-Channel SaaS Ecommerce Integration
  • Advanced SaaS Ecommerce SEO Tools and Marketing Automation Tools
  • Scalable SaaS Ecommerce Infrastructure
  • Robust SaaS Ecommerce Security Measures
  • Comprehensive SaaS Ecommerce Analytics

Cons

  • Complex SaaS Ecommerce Setup Process
  • Higher SaaS Ecommerce Plan Costs
  • Occasional SaaS Ecommerce Platform Updates Disruption

The Verdict

BigCommerce stands out as a SaaS website builder with its robust multi-channel integration, advanced SEO capabilities, and scalable infrastructure, offering a robust and comprehensive solution for ambitious online retailers.

WooCommerce

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As a flexible and widely adopted SaaS ecommerce platform for store owners, WooCommerce, a SaaS ecommerce work, offers unique features that cater to various online business models, from small startups to large enterprises.

The homepage of WooCommerce
The homepage of WooCommerce
  • SaaS Ecommerce Customization Freedom: This one of the ecommerce SaaS platforms provides unparalleled customization options, allowing users to tailor every aspect of their online store to fit their specific needs.

Offerman Woodshop, a small artisanal business and one of the stores using WooCommerce SaaS platforms, leveraged WooCommerce’s customization freedom to create a unique and compelling online store that reflects its brand and craft. 

By tailoring their SaaS e-commerce site to their specific needs and aesthetics, they significantly increased their online sales and customer engagement, showcasing the power of WooCommerce’s flexible and user-centric approach.

  • SaaS Ecommerce Extensive Plugin Library: With access to thousands of plugins, this web hosting can be enhanced and expanded virtually.
  • SaaS Ecommerce Seamless WordPress Integration: As a WordPress plugin, WooCommerce offers a familiar and cohesive experience for those already using or familiar with WordPress.
WooCommerce can integrate with WordPress platform
WooCommerce can integrate with WordPress platform
  • SaaS Ecommerce Detailed Analytics and Reporting: WooCommerce includes powerful analytics and reporting tools, giving merchants detailed insights into their performance.
  • SaaS Ecommerce Flexible Product Management: Manage products easily, thanks to WooCommerce’s flexible and intuitive product management system suited for all types of inventory.

Pros

  • Extensive Customization Capabilities
  • Rich Plugin Ecosystem
  • Seamless WordPress Integration
  • Advanced Analytics and Reporting
  • Flexible Product Management Options

Cons

  • Requires WordPress Technical Expertise
  • Potentially High Number of Plugins Needed
  • Variable Site Performance
  • Ongoing Maintenance and Security
  • Dependence on Theme Compatibility

The Verdict

WooCommerce presents a unique and flexible among the SaaS ecommerce providers, renowned for its extensive customization capabilities and seamless WordPress integration, making it an ideal choice for those seeking the tailored and expansive SaaS solutions in the online marketplaces.

Wix

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Wix is recognized as an intuitive ecommerce platform SaaS, offering user-friendly features designed to empower merchants of all skill levels in the digital marketplace.

The homepage of Wix
The homepage of Wix

  • Intuitive SaaS Ecommerce Website Builder: Wix’s drag-and-drop interface makes creating and customizing your store accessible to everyone, regardless of technical skill.
  • Versatile SaaS Ecommerce Templates: Choose from a wide range of professionally designed SaaS e-commerce templates to launch a store quickly that looks great and functions smoothly.
An extensive collection of Wix Templates
An extensive collection of Wix Templates

  • SaaS Ecommerce Mobile Optimization: Wix, one of the SaaS platforms, ensures your site is fully optimized for mobile devices, providing a seamless shopping experience for customers on the go.
  • Comprehensive SaaS Ecommerce SEO Tools: Boost your online presence with Wix’s built-in SEO tools, making it easier for potential customers to find your store.
  • Dynamic SaaS Ecommerce App Market: Extend the functionality of your store with Wix’s extensive app market, offering a plethora of plugins and integrations tailored for needs.

Pros

  • User-Friendly SaaS Ecommerce Website Builder
  • Diverse SaaS Ecommerce Templates
  • Mobile-Optimized SaaS Ecommerce Experience
  • Integrated SaaS Ecommerce SEO Tools and Content Management System
  • Expansive SaaS Ecommerce App Market

Cons

  • Limited Advanced SaaS Ecommerce Customization
  • Basic SaaS Ecommerce Features on Starter Plans
  • Slower SaaS Ecommerce Sites Load Times
  • SaaS Ecommerce Transaction Fees on Some Plans

The Verdict

Wix distinguishes itself in the ecommerce SaaS landscape with its exceptionally user-friendly website builder, comprehensive SEO tools, and a rich app market, making it a particularly appealing choice for small businesses to medium-sized online store owners seeking an accessible yet powerful online presence.

Squarespace

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Squarespace is celebrated as a visually stunning and user-friendly open source ecommerce software SaaS, offering a suite of elegant and practical features to create a professional online store.

The homepage of Squarespace
The homepage of Squarespace

  • Sleek SaaS Ecommerce Design Templates: This one of the ecommerce SaaS platforms provides a variety of beautiful, award-winning design templates that set the standard for high-quality aesthetics.

BATHHOUSE, a wellness product boutique, utilized Squarespace’s sleek SaaS e-commerce design templates to revamp its online store. The new design reflected their brand’s aesthetic and significantly improved user engagement and sales, demonstrating the impact of combining style with functional SaaS Ecommerce solutions.

  • Intuitive SaaS Ecommerce Site Management: Manage your store easily using Squarespace’s user-friendly interface, designed to simplify the complexities of SaaS Ecommerce operations.
  • Robust SaaS Ecommerce Marketing Tools: Enhance your ecommerce business’s reach with Squarespace’s comprehensive suite of marketing tools tailored to elevate your presence.
  • Integrated SaaS Ecommerce Analytics: Track your success and make informed decisions with this one of the best ecommerce SaaS platforms’ integrated analytics, a crucial tool for any data-driven strategy.
Analytic Results with Squarespace
Analytic Results with Squarespace
  • Mobile-Optimized SaaS Ecommerce Experience: Ensure a flawless shopping experience on any device with Squarespace’s responsive designs optimized for mobile.

Pros

  • Beautiful SaaS Ecommerce Templates
  • User-Friendly SaaS Ecommerce Interface
  • Comprehensive SaaS Ecommerce Marketing Tools
  • Integrated SaaS Ecommerce Analytics
  • Mobile-Optimized SaaS Ecommerce Design

Cons

  • Limited SaaS Ecommerce Customization Options
  • Fewer SaaS Ecommerce Integrations
  • Higher SaaS Ecommerce Pricing Tiers

The Verdict

Squarespace excels in the SaaS ecommerce space with its stunning design templates, integrated marketing and analytics tools, and user-friendly interface, making it an ideal SaaS ecommerce work for businesses prioritizing aesthetics and ease of use in their own ecommerce website.

Volusion

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Volusion is a dedicated ecommerce platform SaaS, designed to provide robust and scalable solutions tailored to online businesses’ diverse needs.

The homepage of Volusion
The homepage of Volusion

  • Comprehensive SaaS Ecommerce Product Management: Volusion’s platform offers extensive tools for managing products, categories, and inventory, making SaaS Ecommerce operations more efficient.
  • Customizable SaaS Ecommerce Design Options: Volusion enables merchants to create a unique and engaging storefront with various customizable design themes.
  • Integrated SaaS Ecommerce Payment Processing: This one of the SaaS platforms simplifies transactions with integrated payment gateways, providing customers with a seamless and secure checkout experience.
Volusion Payment Gateways
Volusion Payment Gateways
  • SaaS Ecommerce SEO and Marketing Tools: Access powerful SEO and marketing features within Volusion to enhance your store’s visibility and drive more SaaS Ecommerce traffic.
  • Reliable SaaS Ecommerce Hosting and Security: Benefit from secure, reliable hosting and top-notch security features, ensuring your store is always safe and accessible.

Pros

  • Extensive SaaS Ecommerce Product Management
  • Customizable SaaS Ecommerce Designs
  • Integrated SaaS Ecommerce Payment Gateways
  • Robust SaaS Ecommerce SEO Tools
  • Reliable SaaS Ecommerce Hosting

Cons

  • Limited SaaS Ecommerce Template Variety
  • Complex SaaS Ecommerce Pricing Structure
  • Additional SaaS Ecommerce Transaction Fees
  • Fewer SaaS Ecommerce Third-Party Integrations

The Verdict

Volusion stands out in the SaaS ecommerce landscape with its strong focus on extensive product management, integrated payment processing, and robust SEO tools, offering a comprehensive and reliable platform ideal for businesses looking to scale effectively in their own online store.

Adobe Commerce

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As an ecommerce platform SaaS, Adobe Commerce (formerly Magento) is a product we’ve confidently used for over a year, offering advanced features and capabilities that cater to businesses aiming for growth and scalability.

The homepage of Adobe Commerce
The homepage of Adobe Commerce

  • Flexible SaaS Ecommerce Customization: Adobe Commerce provides extensive customization options for a fully tailored experience that meets specific business needs.
  • Powerful SaaS Ecommerce Analytics Tools: Harness the power of data with Adobe Commerce’s advanced analytics, offering deep insights into customer behavior and store performance.
Adobe Commerce Analytic Tools
Adobe Commerce Analytic Tools

  • Robust SaaS Ecommerce Content Management: Manage your site’s content effectively with Adobe Commerce’s versatile content management system, enhancing your SaaS Ecommerce store’s appeal and user experience of your ecommerce business.
  • Advanced SaaS Ecommerce Marketing Features: Elevate your marketing strategy with Adobe Commerce’s sophisticated marketing tools to increase engagement and conversions in your business.
  • Scalable SaaS Ecommerce Architecture: Adobe Commerce, a SaaS platform, is known for its scalability, supporting businesses as they grow without compromising performance or functionality.

Pros

  • Extensive SaaS Ecommerce Customization
  • Advanced SaaS Ecommerce Analytics
  • Versatile SaaS Ecommerce Content Management System
  • Sophisticated SaaS Ecommerce Marketing Tools
  • Highly Scalable SaaS Ecommerce Architecture

Cons

  • Complex SaaS Ecommerce Setup Process
  • Higher SaaS Ecommerce Cost of Ownership
  • Time-Intensive SaaS Ecommerce Maintenance
  • Potential for SaaS Ecommerce Speed Issues

The Verdict

Adobe Commerce stands out as a SaaS ecommerce platform that has the ability to help the merchandises easily customize their online stores, receive the standard analytic tools and the scalable architecture.

Key Factors When Choosing A SaaS Ecommerce Platform

Here’s a revised breakdown of critical factors to consider when choosing a SaaS ecommerce platform, without the questions:

1. Business Fit & Budget

  • Type of Products: Gear up for physical, digital, or subscription products with a niche-specific SaaS provider.
  • Growth Potential: Choose a SaaS ecommerce platform that scales with your anticipated sales volume and traffic.
  • Subscription Model: Compare monthly fees, transaction fees, and other pricing models of many open-source platforms to fit your own ecommerce store’s budget. If a free ecommerce platform or not free more suitable for you?

2. Features & Functionality

  • Product Management: Simplify adding, editing, and managing products (including variations and inventory).
  • Customization: Unleash the brand identity of your electronic commerce with customization options like themes, plugins, and APIs for a personalized store with your Software as a Service platform.
  • Marketing & Sales Tools: Boost growth with social media integration, built-in SEO, email marketing, coupons, and cart recovery tools.
  • Payment Gateways: Offer your customers preferred payment methods for seamless transactions on this SaaS software.

3. Technical Considerations

  • Security & Reliability: Prioritize robust security features and a robust ecommerce platform with a proven track record.
  • Scalability & Performance: Ensure smooth performance without lag, even during peak traffic with your Software as a Service platform.
  • Mobile-friendliness: Deliver a flawless mobile experience on the open source platform for on-the-go shoppers of your online stores.
  • Software Integrations: Connect seamlessly with essential business tools like CRM or accounting software.

4. User Experience & Support

  • Ease of Use: Choose an intuitive platform for your customers and online store.
  • Customer Relationship Management: Benefit from this SaaS Software’s comprehensive training resources and reliable CRM Software.
  • Community & Resources: Tap into a thriving community forum or other resources for learning and troubleshooting.

5. Bonus Tip

  • Free Trials & Demos: Test-drive different open source ecommerce platforms with free trials and demos to find the perfect fit for your needs.

Remember, the ideal SaaS provider caters to your business needs and priorities. By carefully weighing these factors, you’ll choose a Software as a Service ecommerce platform that propels your online stores to success.

FAQs

Consider factors like your budget, desired features, scalability, integration capabilities, and the specific needs of your business when choosing your cloud based ecommerce platform. Reading reviews, comparing platforms, and taking advantage of free trials is also helpful.
Yes, many top SaaS ecommerce platforms offer migration tools and services to help you transfer your current store’s data (products, customers, orders) to your own website.
Most SaaS providers offer a range of support options, including customer management, online resources, tutorials, forums, email support, and live chat. The level of support might vary based on your subscription plan.
SaaS providers typically offer robust security measures to protect your store and customers, including SSL certificates, data encryption, regular security patches, inventory management, and compliance with industry standards.
Yes, nearly all SaaS open source ecommerce platforms allow you to use a custom domain name for your brick-and-mortar store to maintain your brand identity and professionalism with your business needs.

Bottom line

In conclusion, you can consult our 10 suggested SaaS eCommerce platforms for supporting your online business effectively. With the detailed insights provided, you can make an informed decision that aligns with your needs and goals.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.