Top 7 Electronics eCommerce Websites in 2024

This article will introduce you to the top 7 electronics eCommerce websites in 2024 that you should consider. Let’s take a look!

Amazon

Amazon, a trailblazer in electronic commerce, has fundamentally transformed how we shop for electronics online. Established as a titan in the digital marketplace, Amazon offers an expansive and diverse range of electronic products catering to the needs of consumers globally.

Its user-friendly interface and robust logistical network ensure a convenient, reliable, and efficient shopping experience. It serves as a dynamic marketplace for various sellers to showcase and sell their electronic products, fostering a competitive and diverse electronic retail landscape.

Why we like it 

• Extensive electronics selection: Amazon offers a wide range of electronics from various brands, categories, and price ranges.
• User-Friendly Shopping Experience: The platform provides easy-to-use filters and sorting options.
• Customer Feedback: The ability for customers to leave reviews and ratings helps potential buyers make informed decisions. The verified purchase badge ensures the authenticity of reviews, and the interactive platform allows customers to ask questions and receive feedback from others.
• 24/7 customer service: Amazon’s commitment to round-the-clock customer service via phone, chat, or email ensures timely assistance for any issues.
• Hassle-free returns and refunds: The generous returns and refunds policy allows returns or exchanges within 30 days of delivery.

Key features

• Leverage a vast customer base and benefit from brand recognition.
• Access features like Prime membership, Alexa voice assistant, Echo devices, Fire TV, Kindle, and more to enhance the selling experience.
• Manage online businesses on the go with a free app, allowing tasks such as listing creation, sales tracking, order fulfillment, and customer responses from mobile devices.
• Use Amazon Seller Central, a web-based platform offering tools for automating, managing, and growing eCommerce businesses.
• Allow customers to save money through Amazon Warehouse and Amazon Outlet
• Enjoy additional savings by subscribing to regularly used products and sharing Prime benefits with family members.
• Enjoy fast and free shipping for Prime members or orders over a certain amount.
• Access 24/7 customer service and support via phone, chat, or email

Pros & Cons

Pros

• Fast and Free Shipping
• Customer Reviews and Verification
• Round-the-Clock Customer Support

Cons

• Seller Fees
• Quality and Authenticity Concerns
• Delivery and Service Challenges
• Return and Exchange Complications

Pricing 

• Individual: $0.9/item sold
• Professional: $39.99/month

Who is best for  

• Sellers who want to reach a large and global customer base.
• Businesses want to earn with high sales volume and diverse product offerings.
• Those are depending on Amazon to handle storage, packing, and shipping.

Shopify 

Shopify is like an all-in-one digital shopping buddy. It’s an example of an e-commerce website that lets anyone, from small startups to high-volume businesses, easily start, grow, manage, and expand their online ventures. With Shopify, you can set up your online store, reach out to customers, and handle payments, all conveniently in one spot.

Shopify stands out because it’s not just a tech company doing its own thing. These businesses range from solo operators to big brands, and their successes help Shopify figure out what works best. This means Shopify is always evolving with the right features and products to boost businesses now and shape the future of online commerce.

Talking about how much potential and customers Shopify has, in the twelve months up to September 30, 2023, it raked in $6.65 billion in revenue. That’s a solid 26.81% growth compared to the previous year. Moreover, it boasts around 2.1 million people actively using it daily. 

Why we like it 

• Easy to Use: Shopify offers a straightforward and user-friendly interface for creating and customizing online stores. With a variety of themes, apps, and plugins, sellers can easily design their store, add products, and manage inventory.
• Secure Payments: It provides a safe payment gateway supporting various methods like credit cards, PayPal, and more.
• Marketing Tools: Reach customers through email, social media, blogs, and discounts, with analytics to track performance.
• Scalability: Easily scale your business by selling on other platforms and expanding globally.
• Advanced Option – Shopify Plus: For bigger needs, Shopify Plus provides advanced features like higher API limits, dedicated support, custom checkout, and other enterprise-level services

Key features

• Customize your store easily with a drag-and-drop editor with no coding skills needed. Choose from a variety of themes to match your brand.
• With low fees, accept payments globally with over 100 gateways, including PayPal, Stripe, and Shopify Payments.
• Manage stock levels, receive reorder notifications, and sync inventory with other platforms like Amazon and eBay.
• Optimize your store for search engines, run targeted email campaigns, and use analytics to improve performance.
• Access a vast app store with over 6,000 options to enhance your store with features like reviews, loyalty programs, and chatbots.
• Get 24/7 support via phone, email, or chat.

Pros & Cons

Pros

• Easy online store setup and customization 
• Hosting, security, and update management 
• Multi-channel product selling
• Flexible Shopify plans 
• Marketing, SEO, analytics, and customer support features
• Shopify’s global user community and expert support

Cons

• Monthly fees: $29-$299, 2% transaction fees
• Limited design customization, app compatibility issues
• Basic blogging, SEO limitations
• Higher plans for advanced features
• Migration challenges on the Shopify platform

Pricing 

• Shopify Starter: $5/month
• Basic Shopify: $39/month
• Shopify: $105/month
• Advanced Shopify: $399/month
• Shopify Plus: $2000/month

Who is best for  

• Ideal for those offering diverse products or a range of SKUs
• Businesses want to avoid handling inventory directly.
• Startups and SMBs looking for an easy-to-use eCommerce platform.
• Merchants who want flexibility in website design and functionality.
• Businesses want a customizable storefront to showcase their brand.

Aliexpress

AliExpress is a big player in Chinese online shopping. It’s one of the biggest electronics eCommerce websites to snag electronics, active in a whopping 220 countries and rocking 18 different languages. You can think of it as the “Chinese Amazon” that opened up shop to European customers in 2019.

AliExpress is part of the Chinese giant Alibaba family (which is more into business-to-business stuff) and kicked off in 2010 as a marketplace. Unlike Amazon, AliExpress doesn’t sell its own goods, leaving the logistics process to others. This means AliExpress is a middleman who brings sellers and buyers together.

If you’re a seller, using AliExpress is pretty much like any other online marketplace. You offer your stuff, and in return, they take a cut from your sales (somewhere between 5 and 8%). You can throw your whole catalog out there or just pick certain products as long as they fit into the available categories. 

Why we like it 

• Customize effortlessly: Use various templates and tools to showcase your products and brand to potential customers easily.
• Accept global payments: Utilize AliPay, a secure and convenient payment system supporting multiple currencies and languages.
• Streamline operations: Manage inventory, orders, and shipments with the AliExpress Seller Center, a web-based platform offering tools for automation and business growth.
• Optimize for success: Improve store performance by optimizing for search engines, running targeted ads, and utilizing analytics to enhance sales.
• Global logistics network: Access a vast network of logistics partners to deliver products worldwide, complete with tracking and insurance services.

Key features

• Access a vast and loyal customer base, providing a platform for increased exposure and sales.
• Features low entry barriers, requiring minimal capital, inventory, or prior experience to initiate selling.
• Offer a flexible and transparent commission system. This enables sellers to set prices and margins while incurring fees only upon successful sales.
• Foster a supportive and engaged seller community for learning, sharing tips, and problem-solving.

Pros & Cons

Pros

• Access AliExpress’s large, dedicated customer base
• Easy start-up: low capital, no inventory or experience required
• Flexible, transparent commission: set your own prices, pay fees on sales
• Go global with AliExpress’s wide reach and ambitious vision

Cons

• Face competition from numerous sellers with similar or lower prices
• Comply with complex, evolving rules to avoid penalties and account issues
• Manage variable fees affecting profit margins and cash flow
• Navigate long delivery times impacting customer satisfaction and disputes
• Limited customization options for store and product differentiation

Pricing 

AliExpress is free to join and sell on for creating medical ecommerce website. You won’t pay any membership fees. But, when you make a sale, they charge a commission fee. Electronics consumers range from 5% to 8%. You can check the rates for each category here.

Who is best for  

• Sellers targeting a global market with diverse or niche electronics products.
• Merchants avoid inventory management through dropshipping or third-party logistics.
• Recommended for low-cost, low-risk online business startups willing to adapt to platform rules.
• Businesses seek growth with AliExpress tools and openness to new markets.

eBay

eBay is a top-notch online marketplace where you can buy and sell electronic goodies. It all started in 1995 when Pierre Omidyar set up an online auction spot. Fast forward to today, eBay has become a massive business, playing ball in more than 190 markets around the globe. 

On eBay, you can snag all sorts of electronics like phones, laptops, tablets, TVs, cameras, game consoles, and smartwatches. Whether you’re into brand-new gear, pre-loved stuff, fixed-up items, or cool old-school gadgets, eBay’s got you covered. 

Want something? You can even bid on it, make an offer, or just grab it at a set price. While it won’t cost you a dime to use eBay as a buyer, sellers do pay a fee for listing and selling their stuff. In the twelve months up to September 30, 2023, eBay made a cool $10.060 billion in revenue. That’s a 1.64% bump from the previous year.

Why we like it 

• Global Reach: With a presence in over 190 markets, eBay provides a global platform for buying and selling, offering diverse options to buyers and expanding opportunities for sellers.
• Financial stability: eBay’s impressive revenue of $10.060 billion in the twelve months leading to 2023 showcases its stability and success in the competitive e-commerce landscape
• Cost-effective buying: While sellers pay fees, eBay remains cost-effective for buyers. Various pricing mechanisms, including auctions, allow buyers to find deals that match their budget.

Key features

• Easily customize your store with various templates and tools to showcase your products and brand.
• Globally accept payments with the safe and convenient PayPal system supporting multiple currencies and languages.
• Manage inventory, orders, and shipments efficiently using the eBay Seller Hub’s web-based platform.
• Improve sales by optimizing your store for search engines, running targeted ads, and utilizing analytics.
• Utilize a vast logistics network for worldwide product delivery, complete with tracking and insurance services.

Pros & Cons

Pros

• Low-capital, experience-free selling: free listing of 150 products/month, post-sale fees
• Support resources: help center, tutorials, webinars, forums
• Global expansion opportunities

Cons

• Strict, variable rules
• Extended delivery times
• Risk of account cancellation:

Pricing 

• No monthly fee for sellers on eBay.
• eBay charges sellers for listing items (first 250 listings free each month, then $0.35 each) and when items sell (percentage of sale plus $0.30 per order, typically 13.25% or less).
• Additional fees may apply, including payment processing, currency conversion, or shipping fees.

Who is best for  

• Sellers offering a wide range of products with a focus on used or unique items.
• Individuals or businesses looking for an auction-style selling platform.
• Those who prefer a well-established marketplace with a large customer base.
• Ideal for sellers who are comfortable with variable listing durations and bidding dynamics.
• Merchants interested in reaching a broad audience and utilizing eBay’s shipping and payment infrastructure.

Best Buy

Best Buy is a big United States store and the largest international ecommerce site that sells electronic products. It started in 1966 as a stereo store called Sound of Music. But later, in 1983, it changed its name to Best Buy to sell more kinds of electronics.

Besides having physical stores where you can walk in and buy things, Best Buy also has an electronic eCommerce website called BestBuy.com. In the year 2022, Best Buy made about $46 billion from selling stuff in the United States, and most of its money comes from there.

A lot of people visit the Best Buy website every month, about 100 million people. They like to check out electronic products and buy them from the comfort of their own homes.

Why we like it 

• Competitive pricing and rewards: Best Buy provides competitive prices and offers deals, discounts, and rewards through initiatives like the Best Buy Price Match Guarantee, Best Buy Credit Card, and My Best Buy loyalty program. Users can save money, earn perks, and get the best value for their purchases.
• Convenient shopping: We appreciate the flexibility of shopping when and where they want through Best Buy’s responsive website, mobile app, and physical stores. Multiple delivery and pickup options, including free shipping, curbside pickup, and same-day delivery.
• Ongoing support: Best Buy supports customers throughout the lifespan of their products with services like Geek Squad Protection Plans, Total Tech Support membership, and a trade-in program.

Key features

• Offer a wide range of products like computers, TVs, smartphones, and more.
• Provide advice through trained staff like Geek Squad agents and Blue Shirts.
• Feature competitive prices, deals, and rewards with programs like Price Match Guarantee and My Best Buy.
• Allow shopping through its website, app, and physical stores, offering various delivery options.
• Support customers with protection plans, Total Tech Support, and a trade-in program, along with helpful resources like FAQs and tutorials.

Pros & Cons

Pros

• Diverse electronics selection
• Free, speedy shipping options
• Multiple payment methods
• Straightforward return/exchange policy
• My Best Buy loyalty program
• Geek Squad protection plan

Cons

• Products may run out of stock
• Refurbished, open-box, or pre-owned items could impact quality and warranty.
• Certain products may not qualify for free shipping, price match, or return/exchange policies.

Pricing 

Best Buy operates as a direct retailer, not a marketplace. Therefore, sellers who want to sell their products on Best Buy have to negotiate with Best Buy directly. Besides, sellers receive payment without paying fees or commissions to Best Buy.

Who is best for  

• Electronics manufacturers or authorized distributors offering brand-new and high-quality electronic products.
• Merchants with a focus on consumer electronics, appliances, and tech gadgets.
• Sellers looking for exposure to a tech-savvy and discerning customer base.

Target

Target is the second-largest electronics retailer in the country, right after Walmart. With over 1,800 stores spread across the nation, Target is not just about physical stores; it’s also burning the online electronics eCommerce website.

They’ve got everything you could want, from trendy clothes and home decor to gadgets and groceries. What’s remarkable is that Target doesn’t just sell electronics products in person. They double as warehouses to ship online orders all over the country. 

In 2023, Target pulled in a whopping $106.888 billion in revenue, and they’re hitting more than 164.9 million visits a month. People sure love what Target is offering, whether they’re strolling through the aisles or clicking around online.

Why we like it 

• Curate marketplace: Sellers value being part of a curated community on Target Plus, where they are selected based on product quality, customer service, and alignment with Target’s values. This exclusive group offers a sense of pride and honor.
• Reduce competition: Target Plus allows only one seller per product. Therefore, sellers can enjoy unique listings, which gives them better control over pricing and inventory.

Pros & Cons

Pros

• List on Target Plus without paying fees, unlike other platforms.
• Access millions of Target.com customers who trust the brand.
• Selected based on quality, service, and alignment with Target’s values.
• Join an exclusive group sharing Target’s standards and goals.
• No competition with multiple sellers for the same product.
• Ineligible sellers can partner with a Target-approved retailer.

Cons

• Sellers have to wait for Target’s invite based on product quality, service, and values.
• Price products on Target Plus at parity with other channels.
• Must fulfill orders within 24 hours, with a maximum 5-day transit time.
• Bear shipping costs and risks and no international shipping support.
• Adhere to strict image rules, like JPG format, 1200x1200px dimensions, and no watermarks or promotional content.

Pricing 

Target Plus is an invite-only program on Target.com for third-party sellers. Sellers pay a commission fee (5-15%) and a payment processing fee through PayPal (2.9% + $0.30 for domestic, 4.4% + fixed fee for international).

Who is best for  

• Sellers invited by Target
• Merchants with a business and bank presence in the US
• Sellers pricing products at parity with other sales channels
• Orders shipped within 24 hours, with a transit time no longer than 5 days
• Limited to shipping within the US. No Cross Border Trade Services are offered.

Craigslist

Craigslist is an American electronics eCommerce website for classified ads, kind of like those sections you find at the back of newspapers. It’s got everything: electronics, job listings, places to live, things to buy, services to hire, and even discussion forums. 

The brain behind this operation is Craig Newmark, who kicked things off in 1995 as an email Listserv for his buddies, mainly focusing on what’s happening in the San Francisco Bay Area. That email list turned into a full-blown website in 1996, and since then, it’s grown to cover all sorts of ads and sales categories.

Now, Craigslist is a big deal, reaching metropolitan areas in over 70 countries. It pulls in around 250 million visits every month, so a lot of people are checking it out regularly.

Why we like it 

• Free listings: Craigslist allows users to list and sell items without charging fees or commissions, unlike many other online platforms.
• Local transactions: Being a local platform enables quick transactions and cash exchanges, eliminating the need to deal with shipping or delivery challenges.
• User-friendly design: With a simple and easy-to-use interface, Craigslist offers a straightforward posting process. Sellers can also extend their reach by broadcasting listings on Facebook.

Key features

• Easily list and sell Craigslist items or services without paying fees or commissions.
• Quickly connect with buyers in your local area, facilitating cash transactions and easy pick-ups.
• Post ads on Craigslist within minutes using a clear and straightforward interface.
• Tap into a vast global audience with millions of monthly visitors and pageviews on Craigslist.

Pros & Cons

Pros

• Easily list products without setting up an account or paying fees.
• Reach millions of customers, offering exposure to a vast local audience for various products and services.
• Allows users to sell almost anything with no strict rules. Merchants can set their pricing, choose payment methods, and negotiate directly with buyers.
• Safeguard user privacy by not requiring personal information. They can communicate using anonymous email or phone numbers to avoid spam or scams.

Cons

• The lack of a verification system makes it susceptible to scammers, lowballers, and no-shows who may not respect your terms.
• Offer a simple interface with minimal customization options, restricting your ability to create attractive or detailed listings. Editing or deleting posted listings is also challenging.
• Charge fees for specific categories range from $3 to $75. The separate listing fees can accumulate for sellers with multiple items.
• Listings expire in 30 days, requiring manual reposting. 
• Posting too frequently or using similar content may lead to account flagging as spam.
• The lack of search and recommendation features makes finding interested buyers challenging.

Pricing 

Craigslist does not charge any fees for selling electronics by owner in most locations. However, it charges fees for selling electronics by dealers in the US, which range from $3 to $5.

Who is best for  

• Individuals selling large or high-value items like electronics, furniture, cars, appliances, and musical instruments.
• People looking to declutter and make extra cash by selling unwanted electronics items in good condition.
• Sellers of niche or rare items like antiques, art, or vintage goods.

How To Choose Electronics eCommerce Websites

Selecting the ideal electronics eCommerce website requires careful consideration of various factors, such as the website’s functionality, user interface design, pricing structure, and the quality of customer service offered. So, here are some tips on finding the right electronics shopping site for you.

Identify your target market and niche.

As you may know, different platforms attract different types of buyers and products. Therefore, if you’re into digital goods like software or ebooks, check out Aliexpress or eBay – they specialize in that. 

But if you’re dealing with physical stuff like cameras or computers, you might want the flexibility of platforms like Shopify or Amazon, which offer more shipping and inventory choices. 

Evaluate the ease of use.

“Ease of use” for eCommerce platforms can mean different things to different people, and what the platform claims might not always align with your experience. It’s vital to test the platform during a trial period; this lets you check its adaptability and ease of setting up and managing your online store.

Moreover, remember that you’ll use this system regularly, not just for initial setup. You’ll frequently update product descriptions, add new products or SKUs, and change images. If these essential tasks are challenging to do, it could lead to problems later on.

Compare the pricing and value of the platforms.

Many small businesses starting their online store find affordability crucial. When you decide on the right electronics eCommerce websites, it’s not just about the monthly cost but also the processing fees. Some platforms have low monthly fees but high processing charges. Hence, it’s vital to factor in your sales volume to determine your business’s overall value.

When selecting an eCommerce platform, ensure it includes SSL certification, fraud prevention measures, regular data backups, and PCI compliance. Opting for platforms with these features is recommended, as object-oriented programming languages, often used in their development, inherently support robust security.

Responsive website design is a must.

“More and more people shop on their phones,” says Google. In fact, 46% of customers use smartphones when they buy stuff. Therefore, if you’re running an online store, ensuring your website is responsive on phones is a good move.  No more zooming in or out, responsive design lets your store show up on laptops, phones, and tablets – basically, any screen. It makes things much simpler for both you and your customers.

Read reviews and testimonials from other users

To identify the good and not-so-good things about different platforms, a great idea is to read what other people say. You can find their thoughts on lots of websites and social media places. Trustpilot, Capterra, and Reddit are some spots where you can check. 

Another good move is to ask your friends or family who know about selling electronics online. They might have some good tips for you.

Final Thoughts

That’s the list! The 7 electronics eCommerce websites are set to boom in the coming years. More people are shopping online for their gadgets, and these platforms are where it’s happening. 

Electronics eCommerce Websites: FAQs