Home > Articles > Shopify Local Theme 2024: Best for Local Stores & Restaurants

Shopify Local Theme 2024: Best for Local Stores & Restaurants

June 25, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Want to create a seamless shopping experience for your local customers? The Shopify Local theme is your one-stop solution for building a vibrant online presence that caters to your community. Keep reading to discover how this theme can help you connect with local shoppers, boost sales, and streamline your operations.

Avada’s Verdict
Pros:
  • Ease of Use
  • Prompt and responsive customer service
  • Feature-rich, reducing the need for third-party apps
  • Eye-catching design
  • Many customization options
  • A plethora of online customization tutorials
  • Detailed documentation
Cons:
  • Speed issues for some users
  • User Experience
  • Lack of advanced features
Rating: 4.9/5⭐
Best For
Local businesses with physical stores, Restaurants and cafes with pickup or delivery options, Service-based businesses with local appointments, Community-focused brands, Small businesses targeting local customers.

What Is the Shopify Local Theme?

The Shopify Local theme is a premium paid theme that can bring a simple yet appealing look to your local stores and restaurants. It’s ideal for businesses that aim to display their products or dishes in a minimalist style.

Within The shopify local theme development, it is packed with an array of features designed to optimize your store’s performance and enhance the customer experience, notably Quick Buy, Mega menu, and Multiple language translation.

Theme Features

Using Local Theme for your Shopify store offers several benefits that can improve your customers’ shopping experience. Here are seven reasons to consider using a local theme:

Image Rollover and Slider

Small businesses, local stores, and restaurants often rely on visually appealing imagery to showcase their products and services. With image rollover and sliders, they can display multiple images or highlight specific features of their offerings.

Image Rollover and Slider

This feature allows them to create an engaging and interactive shopping experience for their customers, leading to increased user engagement and higher conversion rates.

Mega Menu and Product Filtering

For local businesses with a wide range of products or services, organizing and navigating through the inventory can be challenging. By implementing a mega menu and product filtering system, these businesses can provide a user-friendly browsing experience.

Mega Menu and Product Filtering

Customers can easily find the items they seek by using filters based on categories, price ranges, or specific attributes. This simplifies the shopping process and helps customers discover relevant products quickly.

Promo Banner and Popups

Promotions and special offers are crucial in attracting customers to local stores and restaurants. Using promo banners and popups, business owners can effectively communicate their discounts, limited-time offers, or upcoming events.

Promo Banner and Popups

This feature grabs customers’ attention and encourages them to explore the website further or make a purchase. Additionally, popups can be used to collect email addresses for newsletters or offer personalized recommendations, enhancing customer engagement and loyalty.

Ingredients/ nutritional and Shipping/delivery information

For local businesses that offer food or products with specific ingredients or nutritional values, providing detailed information is essential. Customers often have dietary restrictions or preferences, and being transparent about ingredients helps them make informed choices.

Ingredients/ nutritional and Shipping/delivery information

Similarly, sharing clear shipping and delivery information helps manage customer expectations and ensures a smooth ordering process. Including these details on product pages or during checkout can enhance trust and satisfaction among customers.

Cross-selling

Increasing average order value and promoting related products is a common goal for small businesses. Cross-selling features enable local stores and restaurants to suggest complementary items to customers based on their browsing or purchase history.

Cross-selling

For instance, a clothing store can recommend matching accessories, or a restaurant can suggest popular side dishes. By leveraging cross-selling, businesses can boost their revenue and enhance customer satisfaction by providing relevant and personalized recommendations.

In-store pickup

Local’s in-store pickup feature allows customers to conveniently select their preferred store location for picking up their orders. This streamlines the fulfillment process for businesses with physical stores, reducing shipping costs and enabling faster order fulfillment.

In-store pickup

Additionally, it encourages foot traffic to brick-and-mortar locations, potentially leading to additional in-store purchases.

Newsletter signup

The newsletter signup feature empowers businesses to collect customer email addresses, building a valuable email list for future marketing campaigns. By offering exclusive discounts, promotions, or early access to new products, merchants can incentivize customers to subscribe.

Newsletter signup

This helps foster customer loyalty, increase engagement, and drive repeat business.

Multiple Languages Translation

Expanding customer reach is a priority for all businesses, especially those in multicultural or tourist destinations. Offering multiple language translations on their Shopify store helps them cater to a broader customer base.

Multiple Languages Translation

Customers can browse the website, read product descriptions, and purchase in their preferred language. By providing a localized experience, businesses can overcome language barriers, build trust, and create a more inclusive shopping environment.

Pricing

For now, the Local Shopify theme free download version is not available since this is a paid theme.

The Local Shopify Theme costs $360 for a one-time purchase available in the Shopify Theme Store. It also includes an unlimited free trial, allowing you to thoroughly explore and analyze the theme before committing an investment. You only have to pay for the theme when you publish it.

Pricing

Note: The Local Shopify theme falls within the average range for paid themes on the Shopify Theme Store. While it’s a significant investment compared to free themes, it’s still competitively priced considering its specialized features tailored for local businesses and multi-channel retailers.

User Reviews and Testimonials

Through the Shopify theme Local development, it only receives 41 reviews on Shopify Theme Store so far, the majority of those reviews are positive (up to 98%). Most users love this theme since it provides all features they need, while the theme support pages are very well written and easy to understand.

User Reviews and Testimonials

Positive Feedback:

  • “Local’s store locator and pickup availability features have streamlined our order fulfillment and improved customer satisfaction.”
  • “The theme’s clean and modern design perfectly showcases our products and brand aesthetic.”
  • “The customer support team is incredibly responsive and helpful, always going above and beyond to assist us with any customization requests.”

Negative Feedback:

  • “The theme’s customization options are limited compared to some other premium themes.”
  • “While the in-store pickup feature is great, it would be even better if it could calculate shipping costs for local deliveries.”
  • “The theme might not be the best fit for businesses without a physical store presence, as some of its features are specifically tailored for brick-and-mortar locations.”

Preset Options

The three presets of the Shopify Local Theme are Light, Lively, and Dark. Each places a varied emphasis on energies, emotions, and vibes, making it appropriate for a range of stores and businesses.

Light

The Light preset can effectively highlight a business’s energy efficiency, shaping how customers perceive their products. The choice of light tones and clean layout can improve their product presentation, create a desirable mood, and draw customers in. Plus, it includes a handy navigation button, enabling customers to reach the shop with just one click.

Light preset

This preset is ideal for clothing boutiques, department stores, and home decor businesses that need a welcoming and engaging storefront.

Lively

The Lively preset incorporates a desired aesthetic that captures customer attention through a cool vibe, making the store more expensive and luxurious. This energetic vibe is ideal for showcasing items like art pieces, decorative objects, wine, and other premium products.

Lively preset

The Lively preset infuses a vibrant and energetic vibe into online stores. Its bold colors, playful typography, and dynamic layout elements create a visually stimulating experience, perfect for brands targeting a younger or trend-conscious audience.

Dark

The Dark preset design is all about crafting a sense of mystery and depth, using a dark color palette featuring deep blacks, grays, dark purples, and rich blues. These colors evoke a feeling of shadows and obscurity.

Dark preset

It’s a design style perfectly suited for clothing boutiques or online shops that specialize in alternative or gothic fashion, coffee and wine as well as heavy equipment. They can harness the power of this dark design to resonate with their brand image and appeal to their specific audience.

How to Customize the Theme

Here, we will present you some basic to advanced customization guide to help you master the Shopify theme Local as soon as possible:

1. Accessing the Theme Editor: Alright, let’s dive into making your Local theme truly yours! Head over to your Shopify dashboard and click on “Online Store.” Find “Themes” and look for your Local theme. Hit that “Customize” button to unlock the theme editor – your gateway to a personalized storefront.

Accessing the Theme Editor

2. Header Customization: Your header is your store’s first impression, so let’s make it shine. In the theme editor, you’ll see the header section. Here, you can upload your logo to proudly display your brand, adjust the menu to make it easy for customers to navigate, and pick colors that match your store’s vibe.

Header Customization

3. Homepage Sections: Think of your homepage as your storefront window. Local gives you cool sections like slideshows, featured collections, and text areas. Mix and match these sections, move them around, or add new ones to showcase your products and tell your brand story.

Homepage Sections

4. Product Pages: Your product pages are where the action happens! Make them visually appealing and easy to use. Choose a layout that shows off your products beautifully, add high-quality photos or videos, and set up product options like different sizes or colors.

Product Pages

5. Footer Customization: The footer might be at the bottom, but it’s still important! Here’s where you can add links to your contact page, social media accounts, or payment options. Make it easy for customers to find what they need and learn more about your business.

Footer Customization

6. Theme Settings: Now, let’s fine-tune the look and feel of your store. Go to the theme settings to change fonts, colors, and button styles. Experiment a bit to find what looks best and reflects your brand’s unique personality.

Theme Settings:

Who is the Theme Best For?

The Shopify theme Local is best suited for:

  • Local businesses with physical stores: Local’s “Store Pickup” feature simplifies order fulfillment for customers who prefer to collect in-store, reducing shipping costs for you. The integrated map and store locator help customers easily find your brick-and-mortar location, driving foot traffic and potential additional sales.
  • Restaurants and cafes with pickup or delivery options: Local’s menu and ordering features make it easy for customers to browse their offerings and place orders online. You can also customize delivery zones and time slots to suit your specific needs, streamlining your online ordering process.
  • Service-based businesses with local appointments: Local’s appointment booking functionality allows customers to schedule appointments directly on your site, reducing back-and-forth communication. The theme’s clean design and focus on local information also make it easy for customers to find and contact you.
  • Community-focused brands: Local’s customizable sections allow you to highlight local events, news, or partnerships, fostering a sense of community engagement. The theme’s simple yet effective design ensures that your brand’s message and values shine through.
  • Small businesses targeting local customers: The Local theme’s affordability and ease of use make it an excellent choice for small businesses with limited budgets and resources. Its features are tailored to the needs of local businesses, helping you connect with your community and drive local sales.

Where to Buy?

To purchase the Shopify theme Local, you can visit the Shopify Theme Store from your Shopify admin dashboard or click here and search for the “Local” theme on the search bar.

Where to Buy?

Alternatively, you may find it on the developer – Krown Theme website. Clicking “View Demo” will take you to the theme’s page in the Shopify Theme Store.

Examples of Websites Using the Theme

Field Bar & Bottle Shop

The Field Bar & Bottle Shop website has a sleek and modern design that accurately represents a sophisticated wine bar. The color scheme, featuring deep green tones and hints of gold, adds an elegant and inviting touch. The layout is user-friendly and easy to navigate, providing a seamless browsing experience for exploring their wide selection of wines. The high-quality images of vineyards and bottles contribute to the luxurious overall look. 

Field Bar & Bottle Shop

Overall, the Field Bar & Bottle Shop website creates a sense of excitement and anticipation to explore their wine collection and enjoy a refined wine-tasting experience.

Brentos

The Brentos art print website presents a minimalistic and clean design that emphasizes the artworks themselves. The use of white space creates a calm and serene atmosphere, allowing the vibrant colors of the prints to stand out. The navigation is simple, and the prints are well organized by style and artist, making it easy to find specific pieces.

Brentos

The high-resolution images showcase the quality and details of each print effectively. Browsing through the Bentos website provides an enjoyable artistic experience, leaving visitors inspired and eager to enhance their living spaces with beautiful artwork.

Sweet Greek

The Sweet Greek restaurant website embodies the essence of its cuisine and ambiance. The design is warm and welcoming, reflecting the cozy atmosphere patrons can expect. The color palette combines soft pastels and warm earth tones, creating an inviting atmosphere.

The website features appetizing food photography, enticing visitors with their delectable Greek dishes. The menu is well organized and provides detailed descriptions of each dish, helping customers make informed choices. 

Sweet Greek

In summary, the Sweet Greek website effectively captures the spirit of Greek hospitality and cuisine, generating anticipation and interest in visiting the restaurant to savor their culinary delights.

4 Tips to Get the Most Out of the Theme

  • Optimize Images: High-quality images are essential for showcasing your products, but large file sizes can slow down your site’s loading speed. Compress your images before uploading them to optimize page load times and improve the overall user experience. This not only makes your site more visually appealing but also contributes to better SEO rankings.
  • Leverage Local SEO: Local is designed for local businesses, so make the most of it! Optimize your store for local SEO by including your business address, phone number, and hours of operation on your website. This helps local customers find you easily and increases your visibility in local search results.
  • Utilize Store Pickup and Local Delivery Features: Make it convenient for customers to get their orders by offering in-store pickup and local delivery options. This not only caters to the preferences of local shoppers but also helps you save on shipping costs. Clearly display these options on your product pages and checkout to encourage local customers to choose your store.
  • Highlight Customer Testimonials: Social proof is a powerful tool for building trust and credibility. Encourage your satisfied customers to leave reviews and showcase them prominently on your homepage or product pages. Positive reviews can influence potential buyers and encourage them to choose your products or services over competitors.

FAQs

Yes, Local includes a built-in age verification feature that allows you to restrict access to age-sensitive products, ensuring compliance with legal requirements and responsible selling practices.
Absolutely! Local allows you to customize the map style in the Store Locator section to match your brand aesthetic and preferences. You can choose from various map providers and styles, such as satellite, terrain, or minimalist, to create a seamless and visually appealing experience for your customers.
Yes, Local enables you to create a dedicated page to showcase local events or promotions. This is a great way to engage with your community and drive traffic to your physical store or online store for specific occasions or deals.
Shopify allows for customization of email notifications, including those for in-store pickup orders. You can personalize the content, subject line, and design of these emails to match your brand voice and provide clear instructions to customers.
Yes, you can easily integrate Local with your social media channels to promote local offers and events. Share links to your store, upcoming events, or special promotions on platforms like Facebook, Instagram, or Twitter to expand your reach and drive engagement with your local audience.

Final Words

We’ve just scratched the surface of what the Shopify Local theme has to offer. By harnessing its potential, you can create a thriving online community, boost customer loyalty, and drive your business to new heights.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.