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11+ Shopify Premium Themes Worth Your Investment In 2024

May 01, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

With Shopify offering over 111 paid themes, it can be challenging to select the perfect theme for your Shopify store. However, this post aims to help you narrow down your options and choose the best premium Shopify theme for your business in 2023.

How to choose the right Shopify theme for your business

When it comes to choosing a Shopify theme for your Shopify store, there are several criteria you should consider. These ensure that you get the perfect theme that suits your business needs. Here are some important factors to consider:

  • Design and Layout: Look for a Shopify theme with a design and layout that fits your brand and the products you sell. For example, some Shopify themes allow you to put two images for the banner, while others have only one main image.
  • Features and Functionality: Consider the features and functionality that the theme offers. For example, if you plan to offer multiple product variations, you need a template that can support them. Look for Shopify themes with built-in features like product filters, social media integration, etc.
  • Price: The prices of paid themes in the Shopify theme store range from $180 to $350, and choosing the right one will depend on your budget and business needs.

You can find a Shopify theme that works for your business by narrowing down your options by these criteria. These are also the criteria we used when conducting the in-depth theme analysis of 11+ most widely used Shopify premium themes out of so many themes available on the Shopify platform.

Impulse

Impulse by Archetype Themes is a highly popular and flexible Shopify theme that comes packed with robust promotional tools. This Shopify theme is an excellent choice for Shopify online stores that sell visually appealing products in high volumes, such as clothing, jewelry, and home decor. If you want to take your online Shopify store to the next level, the Impulse theme is the way to go.

Pricing: $350 USD

User Rating: 95% satisfied

Key features

Quick buy pop-up box

The Impulse Shopify theme includes a feature that allows customers to add items to their cart quickly without having to leave the product page. This can help to reduce cart abandonment and increase conversion rates.

Integrated customer reviews

The Impulse Shopify theme comes with a built-in customer review functionality that eliminates the need to pay extra to integrate this feature. This makes it convenient for customers to leave their feedback directly on your website, providing valuable insights for potential buyers and building trust in your brand. As a result, it can boost sales and enhance customer satisfaction.

Low-stock notices

One of the features of the Impulse Shopify theme is the ability to notify customers when a product’s stock is running low, which creates a sense of urgency and encourages customers to purchase the item before it sells out.

Shop the look

The Impulse theme’s “Shop the Look” feature enables customers to shop complete outfits or collections. This can increase the average order value and encourage customers to purchase multiple items.

Pros and Cons of the Impulse Shopify Theme

Pros

  • Flexible and customizable design
  • Powerful promotions and features to maximize product awareness
  • Equipped with features that cater to high-volume stores and physical stores
  • Supports visual brand storytelling with features like image galleries and lookbooks
  • Enhanced product discovery features to help customers find products

Cons

  • Priced at the higher end of Shopify themes

Prestige

Of all the expensive-looking themes available on the Shopify Theme Store, Prestige by Maestrooo stands out as one of the most impressive options, with a luxurious feel that is well-suited to high-end brands.

Pricing: $320 USD

User Rating: 91% satisfied

Key features

Convenient slide out cart

The Prestige Shopify theme offers a convenient slide-out cart feature that allows customers to view and edit the items in their shopping cart without having to leave the page they’re currently on. This can help to reduce cart abandonment and improve the overall shopping experience.

Buy it with

The Prestige Shopify theme offers a 7Buy It With feature that suggests complementary products to customers based on their current selection. This feature can help increase the average order value and encourage customers to purchase additional items.

Image hotspot linking

The Prestige theme offers an Image Hotspot Linking feature that allows you to add clickable hotspots to product images. This enables customers to view more details about the product and zoom in on specific features or angles.

Mega Menu

With the Mega Menu feature of the Prestige theme, customers can quickly and easily navigate through product categories and recommended products. By showing both the product types and suggested items, the user experience is improved, making it more convenient for customers to find what they are looking for.

Pros and Cons of the Prestige Shopify Theme

Pros:

  • Designed for premium, high-end brand appeal
  • Offers advanced features for product display
  • Optimized for editorial and visual storytelling
  • Comes with drag-and-drop sections and blocks for easy customization

Cons:

  • Rather expensive
  • Designed specifically for high-end brands, which may not be suitable for all businesses

Impact

Impact by Maestrooo is a visually stunning Shopify theme option and would be a game changer for those seeking a typography-focused design. Its exceptional quality and functional yet clean layout makes it an excellent choice for many Shopify stores. Additionally, this template is speedy and lightweight, with subtle animations and transitions that make it feel amazing when viewed on a mobile device.

Pricing: $350 USD

User Rating: 100% satisfied

Key features

Very detailed product page

The detailed Product Page of the Impact theme Shopify allows you to showcase your products in a visually appealing and informative manner, providing customers with all the necessary information to make a purchase. This feature includes multiple high-quality images, detailed descriptions, and specifications to give customers a comprehensive understanding of the product.

Informative slide out cart

The Impact theme’s Slide Out Cart is a useful feature that can enhance the overall shopping experience and boost sales. By providing customers with the ability to view and modify the contents of their shopping cart without leaving their current page, the Slide Out Cart streamlines the checkout process and makes it more convenient for customers. This can ultimately result in increased conversions and customer satisfaction.

Sticky checkout section that will boost your conversion rate insanely

The Sticky Checkout section in the Impact theme is an exceptional feature that aims to enhance the conversion rate of a website. By keeping the checkout button visible and accessible, even as customers scroll down the page, this feature encourages customers to complete their purchases, reducing the risk of cart abandonment and resulting in increased sales.

The Impact Shopify theme’s personalized product recommendations feature uses algorithms to suggest products that align with the customer’s interests and preferences, making it an effective tool for cross-selling and upselling.

Pros and Cons of the Impact Shopify Theme

Pros:

  • A visually striking design that can help brands stand out
  • Wide range of customization options available to make a unique-looking store
  • Strong focus on conversions with quick buy options and complementary products on product pages
  • Support for in-menu promos and mega menu to improve navigation and highlight promotional content
  • Enhanced search, product filtering, and sorting for easier product discovery

Cons:

  • Some users may find the customization options to be limited.

Symmetry

For a visually stunning and engaging customer experience, you can’t go wrong with the Symmetry theme for Shopify. This Shopify template has a professional and symmetrical look that’s perfect for high-end apparel businesses. It also comes with a video presentation feature that can be used to showcase your products, as well as support for large media, ensuring that your products take center stage. Pricing: $320 USD User Rating: 94% satisfied

Key features

Quick buy

The Quick Buy feature in the Symmetry Shopify theme is a convenient tool that allows customers to make purchases without having to navigate away from the current page. With just a few clicks, customers can add items to their cart and complete the checkout process seamlessly.

The Symmetry theme’s Related Products feature offers personalized recommendations to customers based on their current product selection. By suggesting similar items, this feature can increase the average order value and incentivize customers to add more products to their cart.

Color swatches, size guide & stock counter

The Symmetry theme comes packed with helpful features such as Color Swatches, Quick Shop, Size Guide, and Stock Counter. These features are designed to help customers find the products they need and make informed purchasing decisions.

  • With the color swatches feature, customers can easily view products in different color options.
  • The size guide feature is particularly helpful in ensuring customers select the correct size for their needs.
  • The stock counter displays the remaining inventory of a product, creating a sense of urgency that can encourage customers to make a purchase before the product sells out.

The Advanced Search feature in the Symmetry Shopify theme enables customers to quickly and easily find the products they are looking for by shortening the amount of time it takes to type in a full word. This helps to improve the overall shopping experience and increase customer satisfaction.

Pros and Cons of the Symmetry Shopify Theme

Pro:

  • Visually stunning design
  • Customizable features
  • Powerful filters for driving conversions
  • Wide range of merchandising options
  • Multiple languages supported

Cons:

  • Relatively high-priced

Focal

The Focal Shopify theme is an ideal Shopify theme for businesses that want to display their products in an eye-catching and playful way. Its recent revamp includes stunning animations that enhance the grid-style theme’s bold and modern look, making it an attention-grabbing option for customers. Pricing: $320 USD User Rating: 96% satisfied

Key features

Quick view & Intuitive Color swatches

One of the notable features of the Focal Shopify theme is Quick View, which allows customers to preview product details without leaving the current page. This can help to reduce friction in the buying process and improve the overall shopping experience. Right in the quick view section, customers can swatch colors, helping them to make informed purchasing decisions.

The Focal Shopify theme offers two features, Buy It With and Recommended Products, that help increase average order value and promote related or complementary products to customers. The Buy It With feature suggests additional items that are frequently purchased together with the selected product, while the Recommended Products feature suggests items that are similar to the selected product.

Elegant shop the look

The Shop the Look feature available in the Focal Shopify theme is a powerful tool that enables customers to visualize how different products can work together in a cohesive style or theme. This feature can inspire customers and encourage them to purchase multiple items to achieve a similar look or style, making it particularly useful for selling beauty products and fashion items.

Mega menu

The Focal Shopify theme includes a Mega Menu, which is a user-friendly navigation tool that allows customers to easily browse through your website. With this feature, you can create a custom menu that includes dropdowns and subcategories, allowing customers to find the products they’re looking for easily. Additionally, the Focal theme’s Mega Menu is optimized for mobile devices, ensuring that customers on all devices can easily navigate your website.

Pros and Cons of the Focal Shopify Theme

Pros:

  • Supports cross-selling capabilities
  • Optimized for visual storytelling
  • Comes with a wide range of features to help promote products and convert visitors into customers

Cons:

  • May not be suitable for stores with a small number of products or minimal content

Empire

Empire, created by Pixel Union, is a Shopify theme that takes inspiration from online marketplaces and is tailored for online stores with a large inventory of products. This Shopify theme is a game changer for drop shippers, high-volume stores, and physical stores.

The Empire Shopify theme offers a great user experience, with an easy-to-use interface that allows for simple customization of the page layout. It also comes with various features that will undoubtedly elevate the appearance of any Shopify online store.

Pricing: $340 USD

User Rating: 78% satisfied

Key features

Compare to other products

The “Compare to Other Products” feature is a powerful tool that allows customers to view and compare the features and prices of multiple products side by side, enabling them to make informed purchasing decisions.

Quick checkout

The Quick Checkout feature in the Empire Shopify theme streamlines the checkout process and reduces cart abandonment rates. This feature allows customers to complete their purchases quickly and easily without having to navigate through multiple pages.

Stock counter, intuitive color swatches, sales off feature

The Empire theme also offers several features that help improve the overall shopping experience for customers, such as the Stock Counter, intuitive Color Swatches, and a Sales Off feature.

  • The Stock Counter alerts customers when a product is low in stock or out of stock
  • The Intuitive Color Swatches allow customers to view product options in different colors or patterns.
  • The Sales Off feature highlights products that are currently on sale, creating a sense of urgency and encouraging customers to make a purchase.

Advanced search

The Advanced Search feature in the Empire Shopify theme is a powerful tool that enables customers to quickly find the products they are looking for. In fact, it allows customers to search for products by keywords, tags, and product attributes such as color, size, and price range.

Column mega menu

The Empire theme comes with a unique Column Mega Menu feature, which sets it apart from the standard dropdown menus commonly found in other Shopify themes. This feature allows merchants to display multiple columns of links and images in a single menu, making it easier for customers to navigate and discover products.

Pros and Cons of the Empire Shopify Theme

Pros:

  • Highly customizable with flexible blocks for creating custom pages
  • App-level functionality makes it highly adaptable
  • Powerful merchandising tools for increasing order value
  • Optimized for large product catalogs
  • Robust features for product discovery

Cons:

  • No product filtering and sorting when you search a keyword

Warehouse

The Warehouse Shopify theme by Maestrooo draws its inspiration from a warehouse, hence the name. This premium Shopify template has a similar aesthetic to Amazon’s website, making it a great choice for showcasing and promoting a large catalog of products.

With its versatile layout and customizable settings, users can create a unique display of their products and content, making it a great Shopify theme for dropshipping stores or high-volume physical stores.

Pricing: $320 USD

User Rating: 86% satisfied

Key features

The Popup Cart feature of the Warehouse Shopify theme allows customers to view and edit their cart without leaving the current page. This not only reduces the number of steps needed to complete a purchase but also makes the shopping experience more seamless.

Recently viewed products

Among all the most popular Shopify themes we have discussed, the Warehouse theme by Maestrooo is the only one that comes with the Recently Viewed Products feature. This feature displays products that a customer has recently viewed, making it easier for them to return to items they are interested in and complete their purchase.

Integrated rating, social media and intuitive stock counter

The Warehouse theme by Maestrooo includes several useful features such as integrated ratings, social media integration, and an intuitive stock counter. These features are designed to help customers make informed purchasing decisions by offering social proof through product ratings and reviews and providing details on product availability.

Intuitive image zoom feature

The Warehouse theme includes an intuitive image zoom feature, which allows customers to view product images up close and in detail. This feature can be particularly helpful for customers who want to examine the details of a product before making a purchase.

Pros and Cons of the Warehouse Shopify Theme

Pros:

  • Powerful collection pages for large catalogs
  • Adaptable layout with highly versatile and customizable settings that allow users to create a unique display of their products, content, and meta fields.
  • Optimized for performance, using powerful, cutting-edge, expertly written, high-quality code to be fast right out of the box.
  • Easy for customers to find products in the store, improving their shopping experience.
  • Very detailed, even in the quick buy or quick view boxes.

Cons:

  • Maybe only suitable for businesses with large catalogs
  • Less suitable for businesses that need strong visual presentation

Broadcast

The Broadcast Shopify theme by Invisible Themes is a robust and feature-packed Shopify theme designed to boost sales. Its modern feel and professional design, coupled with a vast selection of customization options, gives your Shopify store a sophisticated and polished look. Its clean and modern design is optimized for mobile and speed, making this Shopify theme a great theme for high-volume and brick-and-mortar stores that do in-person selling.

Pricing: $300 USD

User Rating: 94% satisfied

Key features

Elegant shop the look feature

One of the standout features of the Broadcast theme is the Shop the Look feature. This feature enables businesses to showcase complete outfits or collections of products, allowing customers to visualize how items can be paired and styled together. By making it easier for customers to purchase multiple items at once, the Shop the Look feature can help increase the average order value.

1-click add to cart

The Broadcast theme for Shopify has a unique 1-click add to cart feature that allows customers to quickly and easily add products to their cart with just one click, without having to navigate away from the product page. This streamlined checkout process can help reduce cart abandonment and increase conversion rates.

Product cross-sells

The Broadcast theme also includes built-in cross-selling features that encourage customers to add additional items to their cart. These features can help increase the average order value and boost sales for businesses.

Elegant product description and product rating

In addition to these sales-focused features, the Broadcast theme also offers elegant product descriptions and ratings. These features can help provide customers with the information they need to make informed purchasing decisions while also helping businesses build trust and credibility with their audience.

Product filtering

Pros and Cons of the Broadcast Shopify Theme

Pros:

  • Clean and modern design that is optimized for mobile and speed.
  • Unique 1-click add-to-cart feature that improves the purchasing experience.
  • In-menu promos and a customizable mega menu that help to showcase products and improve navigation.

Cons:

  • No integrated customers’ reviews
  • No social media integration

Pipeline

Pipeline by Groupthought is a Shopify theme designed specifically for luxury brands in the fashion industry. Its clean and minimalist design exudes sophistication and elegance, making a striking first impression. Its minimal and smart design is optimized for mobile commerce, making this Shopify theme a great theme for high-volume stores.

Pricing: $320 USD

User Rating: 99% satisfied

Key features

Informative product description and instruction

One of the standout features of the Pipeline Shopify theme is its informative product descriptions and instructions. This feature can greatly benefit Shopify merchants by providing customers with the necessary information to make informed purchasing decisions, which in turn can lead to increased customer satisfaction and reduced instances of returns or exchanges.

Intuitive shop by look feature

The Pipeline Shopify theme also includes an intuitive “Shop by Look” feature. By making it easier for customers to purchase multiple items at once, the shop by look feature can help increase the average order value.

The cross-selling features of the Pipeline Shopify theme suggest products that are similar or complementary to the one the customer is currently viewing. These features are designed to encourage customers to make additional purchases. By suggesting products that are likely to be of interest to customers, Shopify businesses can drive sales and increase revenue.

Product filtering

The Pipeline theme has a product filtering feature, enabling customers to filter products based on attributes like size, color, or price. This helps customers find the products that are most relevant to their needs. By providing customers with an easy-to-use filtering system, businesses can increase customer satisfaction and improve the likelihood of customers completing their purchases.

Pros and Cons of the Pipeline Shopify Theme

Pros:

  • Elegant design and powerful features, making it an excellent choice for luxury brands.
  • Mobile-friendly, providing an excellent shopping experience for customers on their mobile devices.
  • A store locator feature is available, which is a great option for retailers with physical stores.
  • The drag-and-drop sections and premade starter templates make it easy to create custom pages throughout the store.
  • Color swatches and high-resolution images are important for retailers in the fashion industry.

Cons:

  • Lacks advanced features available in other more expensive Shopify themes such as in-stock notices, social media integration, etc.

Venue

Venue Shopify theme, created by Safe As Milk, boasts an elegant design that’s perfect for businesses targeting Gen X or any merchants seeking a minimalist look. The theme’s intentional simplicity puts the focus on the images, allowing them to speak for themselves.

But don’t let the clean look fool you—the Venue theme is packed with clever features designed to help merchants sell their products and services effectively. Moreover, the theme is mobile-responsive, ensuring that your store will look stunning on any device.

Pricing: $320 USD

User rating: 98% satisfied

Key features

Quick Shop Feature

Quick Shop is a standout feature of the Venue Shopify theme that allows customers to purchase products directly from the collection page without having to visit the product page, making the buying process faster and more convenient.

The Venue Shopify theme also includes a feature that allows businesses to display recommended products on each product page, increasing the likelihood of cross-selling and upselling to customers.

Visual Storytelling

The Venue Shopify theme is designed to prioritize visual storytelling, featuring a clean and elegant design that allows images to take center stage, helping create a visual brand identity and product appeal.

Product filtering

The Venue Shopify theme offers advanced filtering options that make it easy for customers to quickly find the products they are looking for.

Pros and Cons of the Venue Shopify Theme

Pros:

  • Clean and elegant design
  • Mobile friendly
  • Age verification feature
  • Quick Shop feature to speed up conversions
  • Excellent customer support team from an experienced and trusted theme company
  • Age Verification feature: The theme includes age verification functionality, making it suitable for stores selling age-restricted products such as alcohol, lottery tickets, or tobacco.

Cons:

  • Doesn’t support advanced search

Be Yours

The Be Yours Shopify theme is the top pick for dropshipping and physical stores looking to create fast, responsive websites with an amazing user experience. RoarTheme has done an exceptional job creating a premium Shopify theme that offers a plethora of amazing features, all available at a slightly more affordable price than other top-tier options.

Pricing: $280 USD

User Rating: 99% satisfied

Key features

Buy a set

A standout feature of the Be Yours Shopify theme is the ability to purchase a complete set of products, which can help increase the average order value.

Flash sales

The Be Yours Shopify theme also includes a flash sales feature, which can create a sense of urgency among customers and encourage them to make a purchase.

Integrated customer reviews

The Be Yours Shopify theme offers an integrated customer reviews feature that provides social proof and builds trust with potential buyers.

Before/After slider

The Be Yours theme includes a unique Before/After slider feature, which can showcase the effectiveness of certain products, like skincare and beauty products or weight loss supplements.

Cross-selling everywhere

The Be Yours theme simplifies cross-selling through its sticky cart and slide-out cart with related products, providing customers with personalized recommendations and increasing the chances of additional sales. The related products feature can also be displayed on product pages, keeping customers engaged with your products and increasing the likelihood of making a purchase.

Pros and Cons of the Be Yours Shopify Theme

Pros:

  • A fast and responsive Shopify theme that creates an amazing user experience.
  • It is versatile and supports one-product stores, making it suitable for a wide range of businesses.
  • The theme includes many marketing and conversion features that are useful for online businesses.
  • Online store 2.0 allows for greater customizability and speed.
  • It has a good selection of merchandising features that can help you sell more products.

Cons:

  • Some users may find the customization options limited.

District

District by Style Hatch Inc. is a Shopify theme that features a modern, sleek, and minimalist design focused on showcasing featured products and collections through visual storytelling. While this particular theme may be the least impressive theme on our list of best premium Shopify themes, it offers good value with its affordable price point and positive reviews.

Pricing: $220 USD

User Rating: 100% satisfied

Key features

One of the standout features of the District Shopify theme by Style Hatch Inc. is the popup cart, which allows customers to quickly and easily view and manage their shopping carts without leaving the page.

Color swatches

The District Shopify theme also offers color swatches, allowing customers to view products in various color options

Grid-view product display

The District Shopify theme features a grid-view product display that provides an organized way to showcase multiple products at once.

Pros and Cons of the District Shopify Theme

Pros:

  • Modern and sleek design that is ideal for fashion and lifestyle brands.
  • Store locator feature is useful for businesses with physical store locations.
  • Easy customization with drag-and-drop sections and blocks.
  • Mega menu and sticky header features help with navigation and user experience.
  • Includes marketing and conversion-focused features.

Cons:

  • Designed specifically for dropshippers, which may not be suitable for all businesses.
  • May not be the best choice for businesses with a large variety of products.
  • No stock counter or in-menu promos.

Shopify Premium Themes: FAQs

Why Are Shopify Themes So Expensive?

Shopify themes are expensive because they are professionally designed and coded to meet the specific needs of online businesses. Developing a theme that is responsive, customizable, and optimized for SEO can take a lot of time and resources. Moreover, the cost of maintaining and supporting a theme can add up over time, which is reflected in the price.

Is Shopify Premium Better Than Free?

Here are some advantages of using a Shopify premium theme over Shopify free themes:

  • More customization options compared to free themes
  • Professional and unique design to make your online store stand out
  • Advanced features and functionalities to improve user experience and increase sales like mega menus, quick shop, Integrated customer review, and slide out carts
  • Responsive design for mobile and tablet devices
  • Built-in SEO optimization to improve search engine rankings
  • Dedicated support and assistance from the theme developer
  • Regular updates and improvements to ensure the theme is up-to-date and compatible with new Shopify features
  • Access to exclusive features such as advanced typography, customizable checkout options, and more.

Are Shopify Premium Themes Free?

No, Shopify premium themes are not free. They typically cost anywhere from $180 to $350, depending on the specific theme and the features it offers.

Is The Shopify Premium Theme Worth It?

Whether a premium Shopify theme is worth it or not depends on your specific needs and budget. If you are looking for a professional-looking and customizable online site with advanced features and an excellent support team, then a premium theme may be worth the investment. On the other hand, if you have a limited budget and only need basic features, then a free theme may be sufficient.

Can You Use Shopify Premium Themes On Multiple Sites?

The answer is no. Premium themes in Shopify are licensed for use on a single store only and cannot be used on multiple sites.

Conclusion

That concludes our list of the best Shopify premium themes. Shopify premium themes are an excellent investment for online businesses that want to create a professional-looking and customizable e-commerce store.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.