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Top 7 Product Review Apps on Shopify in 2024

February 22, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

In this article, we’ll discover the most effective Product Reviews app for Shopify, designed to help you gather authentic customer feedback and enhance your store’s reputation.

App NameVendorPricingRatingLogoAction
Judge.me Product ReviewsJudge.meFree plan available.5.0/5 ⭐️Get app!
Air: Product Reviews app & UGCAir AppsFree5.0/5 ⭐️Get app!
Vitals: Reviews, Upsells & 40+VitalsFrom $29.99/month. 7-day trial.5.0/5 ⭐️Get app!
Trustoo.io Product Reviews AppChannelwillFree plan available.5.0/5 ⭐️Get app!
TrustReviews: Product ReviewsTrustAppsFree plan available. 14-day trial.5.0/5 ⭐️Get app!
WiseReviews ‑ Reviews ImporterCodex AppsFree plan available. 3-day trial.5.0/5 ⭐️Get app!
Loox Product Reviews & PhotosLooxFrom $9.99/month. 14-day trial.4.9/5 ⭐️Get app!

Judge.me Product Reviews

  • Rating: 5.0/5 ⭐
  • Total reviews: 22,573 ✍

Overview

Judge.me is a Shopify app designed to collect and showcase genuine product reviews. It stands out for its customizable review request emails, versatile review widgets, and the ability to import reviews from other platforms. With options for star ratings, photo and video reviews, and in-depth analytics, Judge.me lets you build trust with potential customers by tailoring the review process to your brand’s needs.

Product Reviews app shopify

Key Features

  • Automatic Review Collection: Streamlines the review collection process by automating email and SMS review requests after order fulfillment or delivery, saving time and effort.
  • Customizable Widgets: Enhances trustworthiness and conversion rates by enabling you to display product reviews and user-generated content (UGC) on your website’s storefront widgets.
  • Integration with Social Media: Easily share positive reviews on social media platforms, leveraging social proof to boost sales and brand credibility.
  • Google SEO: Adding star ratings to your Google listings can significantly improve your search engine optimization (SEO) and visibility on Google, attracting more potential customers.
  • 24/7 Customer Support: Access to reliable customer support ensures assistance with setup challenges, inquiries, and any issues that may arise.

Pricing

  • Forever Free: Offers unlimited review requests, photos & videos, carousel themes, in-email reviews, curated reviews, shop syndication, SEO snippets, manual social push, and more.
  • Awesome Plan ($15/month): Includes site reviews, an all-reviews page, Q&A, custom forms, coupons, product groups, cross-shop syndication, meta syndication, Google Shopping, and removes branding.

The pricing structure is flexible, with options that cater to both small businesses and larger enterprises.

Pros

  • User-Friendly: The app is easy to navigate and use, even for those with limited technical expertise.
  • Automated Review Collection: The automated email and SMS review requests simplify the process of gathering feedback from customers, saving merchants time and effort.
  • Customization: Judge.me offers a high degree of customization, allowing you to tailor the app’s appearance and functionality to match your brand and preferences.
  • Social Proof: Positive reviews and star ratings can be shared on social media, enhancing your brand’s credibility and driving more sales.
  • Google SEO Benefits: By adding star ratings to Google listings, you can improve your search engine visibility, potentially attracting more organic traffic.
  • Affordable Pricing: The app offers both a free plan and an affordable paid plan, making it accessible to businesses of various sizes and budgets.

Cons

  • Limited Features in Free Plan: While the free plan is a great starting point, it may lack some advanced features available in the paid plan.
  • Customization Complexity: While the app offers customization options, some users may find certain design tweaks or customizations challenging to implement without assistance.
  • Additional Costs for Paid Plan: The paid plan, while reasonably priced, incurs a monthly cost that may not be suitable for all merchants, especially those on tight budgets.

Who It’s Best For

Judge.me Product Reviews is a versatile app suitable for a wide range of businesses. It’s ideal for:

  • Shopify Store Owners: Built specifically for Shopify, it seamlessly integrates with the platform.
  • Businesses Seeking Social Proof: It’s perfect for those looking to leverage product reviews and star ratings as social proof to build trust and boost sales.
  • Budget-Conscious Users: The free plan provides essential features, making it accessible to new e-commerce businesses.

Air: Product Reviews app & UGC

  • Rating: 5.0/5 ⭐
  • Total reviews: 3,530 ✍

Overview

Air Reviews is built exclusively for Shopify, offering an automated method to gather customer feedback through photos and reviews. Its standout features include customizable review displays, review management, and support for structured data for SEO. What sets it apart is its focus on ease of use and compatibility with the latest Shopify themes.

Product Reviews app shopify

Key Features

  • Automatic Review Collection: Offers an automated method to collect customer feedback, including photos and reviews, motivating potential customers to make quick purchase decisions.
  • Fully Customizable Review Display: Provides flexibility with customizable review blocks, widgets, and pop-ups, allowing you to tailor the display to match your store’s aesthetics.
  • Review Management: Enables efficient review management, including the ability to import, edit, preview, approve, reject, and more.
  • Review and Photo Reminder Emails: Engages customers by sending review and photo reminder emails.
  • Supports Review Structured Data for SEO: Optimizes your website’s search engine ranking by supporting review structured data for SEO purposes.
  • Highly Responsive on Any Device: Ensures that the reviews are displayed correctly and responsively on various devices, enhancing the user experience.

Pricing

  • Price: Free: This app is available for free, making it accessible to businesses of all sizes and budgets.

Who It’s Best For

Air: Product Reviews app & UGC is an excellent choice for a variety of businesses and scenarios, including:

  • Shopify Store Owners: Specifically built for Shopify, the app seamlessly integrates with the platform.
  • Budget-Conscious Users: The free pricing plan makes it an ideal choice for businesses looking to enhance their online reputation without additional costs.
  • Merchants Focused on Customer Trust: Businesses seeking to build and reinforce customer trust through social proof, photo reviews, and SEO optimization will find this app valuable.

Pros

  • Seamless Integration: The app seamlessly integrates with Shopify, simplifying setup and use.
  • User-Friendly Interface: Offers a user-friendly and intuitive interface, streamlining the review management process.
  • Customization Options: Allows users to customize the review display to match their store’s aesthetics and branding.
  • Responsive Support: The support team is known for their professionalism and responsiveness in assisting users with any issues or questions.
  • Enhanced Customer Trust: Users report that the app enhances customer trust and boosts sales by displaying social proof and reviews with pictures.
  • Automated Review Requests: Streamlines the review collection process by sending automated review requests to customers.
  • SEO Benefits: By supporting review structured data for SEO, the app helps improve website search engine rankings.

Cons

  • Importing Review Issues: Some users have reported issues with importing reviews, but these were generally resolved with assistance from the support team.

Vitals: Reviews, Upsells & 40+

  • Rating: 5.0/5 ⭐
  • Total reviews: 6,903 ✍

Overview

Vitals is an all-in-one Shopify app designed to enhance your store’s functionality with over 40 conversion-boosting tools. Its standout features include product recommendations, smart upsells, and cross-sells that help increase sales. Vitals is favored for its affordability and user-friendly interface, making it a valuable asset for Shopify store owners.

Product Reviews app shopify

Key Features

  • All-in-One Marketing App: Vitals offers a wide range of conversion-boosting tools, including product reviews, upsells, bundles, session replays, back-in-stock notifications, and more.
  • Product Reviews: Collect, import, and request product reviews via email, enhancing trust and credibility.
  • Upsell Builder: Create unlimited bundles, volume discounts, BOGO offers, and gift promotions to increase average order value.
  • Visitor Replays: Record and replay visitor actions, gaining valuable insights into user behavior.
  • Marketing and Sales Tools: Features like wishlist, sticky add to cart, trust badges, currency converter, urgency notifications, and size chart.
  • Email and Push Marketing: Grow your email list with pop-ups and leverage email and push marketing to engage customers.
  • Responsive Support: A dedicated customer support team known for quick responses and commitment to the merchant experience.

Pricing

  • 7-Day Free Trial
  • HOBBY ($29.99/month or $287.88/year): Includes entry-level limits for recordings, review requests, contacts, and push notifications.
  • BUSINESS ($49.99/month or $479.88/year): Offers higher limits for recordings, review requests, contacts, and push notifications.
  • PRO ($89.99/month or $839.88/year): Provides even higher limits for recordings, review requests, contacts, and push notifications.
  • PLUS ($299.99/month or $2,879.88/year): Designed for enterprise-level needs with the highest limits for recordings, review requests, contacts, and push notifications.

Who It’s Best For

Vitals: Reviews, Upsells & 40+ is an ideal choice for a wide range of businesses, including:

  • Shopify Store Owners: Tailored for Shopify, it offers seamless integration and valuable marketing tools.
  • E-commerce Businesses Looking to Boost Sales: Businesses seeking to increase average order value through upsells, bundles, and promotions.
  • Merchants Focused on User Experience: Those looking to enhance the user experience with features like reviews, visitor replays, and site optimizations.
  • Budget-Conscious Users: With a variety of pricing tiers and a 7-day free trial, it’s accessible to businesses with different budgets.

Pros

  • Wide Range of Marketing and Sales Tools: Offers a comprehensive suite of 40+ tools to enhance conversions and boost sales.
  • User-Friendly Interface: Seamlessly integrates with Shopify, maintaining site speed and ease of use.
  • Customization Options: Includes features like analytics dashboards, product reviews, and currency converters.
  • Visitor Replays: Provides valuable insights into user behavior for site optimization.
  • Responsive Customer Support: Quick responses and dedication to merchant experience.
  • Affordable Pricing: Offers various pricing tiers and a free trial, delivering excellent value for extensive features.

Cons

  • Not free, might be overwhelming for some users due to extensive features.

Trustoo.io Product Reviews App

  • Rating: 5.0/5 ⭐
  • Total reviews: 3,761 ✍

Overview

Trustoo.io simplifies the process of collecting and displaying product reviews from customers while also offering the capability to import reviews from various platforms like AliExpress and Amazon. Its standout feature lies in its multilingual support and the option to use a free plan with unlimited product reviews, making it versatile for businesses of all sizes.

Product Reviews app shopify

Key Features

  • Fully Customizable: Trustoo.io is fully customizable to align with your brand and needs, providing a tailored solution for building trust and reliability.
  • Automatic Review Collection: Collect product reviews with photos from customers automatically, adding credibility to your brand.
  • Beautiful Review Widgets: Display reviews in beautiful widgets to build trust with visitors and facilitate informed purchase decisions.
  • Multi-lingual Support: Provides multi-lingual support to reach a broader audience and enhance customer experience.
  • Review Import: Import reviews from AliExpress, allowing you to import up to 50 items per product and an unlimited number of product reviews.
  • Review Request Emails: Automatically send review request emails and incentivize customers by offering discounts for adding a photo.
  • Social Sharing: Share reviews on social media platforms like Facebook, Twitter, and Instagram to generate organic traffic and reach new customers.

Pricing

  • FREE: The free plan includes custom colors, layouts, and more. It offers features like sidebars, card carousels, and allows you to import up to 20 AliExpress reviews per product. It also includes 50 order requests and discounts, along with 24/7 support.
  • BASIC IMPORT ($5.99/month): Designed for dropshipping users, it offers Amazon review import functionality.
  • BASIC ($9.99/month): Includes unlimited reviews, Google snippet support, 150 order requests, auto-translate for one language, Webp images optimization, reviews reply, Amazon importer, and auto-update features.
  • GROWTH ($19.99/month): This plan includes 600 review requests in the base price, with an additional $9.9 charge per 200 additional orders. It features video reviews, auto-translate in multiple languages, product grouping, and Google Shopping integration.

Who It’s Best For

Trustoo.io Product Reviews App is suitable for a wide range of businesses, including:

  • Shopify Store Owners: Designed for seamless integration with Shopify, making it user-friendly and accessible.
  • Dropshipping Users: The app offers specialized plans for dropshipping users, including Amazon review import.
  • E-commerce Businesses Focused on Trust: Ideal for businesses aiming to build trust and credibility through customer reviews and ratings.

Pros

  • User-Friendly Interface: Merchants appreciate the user-friendly interface and seamless integration.
  • Review Import: The ability to import reviews from AliExpress is highly valued.
  • Customization: Provides robust customization options to match your brand’s aesthetics.
  • Responsive Support: Customers praise the prompt and effective customer service.
  • Video Tutorials: The availability of video tutorials and CSV review import is seen as a time-saver.
  • Free Plan: The free plan with unlimited product reviews is a significant plus.

Cons

  • Additional charges for certain features, limited compatibility with lesser-known platforms.

TrustReviews: Product Reviews

  • Rating: 5.0/5 ⭐
  • Total reviews: 463 ✍

Overview

TrustReviews is dedicated to showcasing and managing customer reviews on your Shopify store. It offers customizable design options and detailed analytics. What sets TrustReviews apart is its easy setup, affordable pricing, and top-notch customer support. It is known for its efficient problem-solving abilities and seamless integration with other Shopify apps.

Product Reviews app shopify

Key Features

  • Customizable Widgets: TrustReviews allows you to display reviews in list view, grid view, or carousel view, with customizable widgets to match your brand’s aesthetic.
  • Easy Installation: The app offers easy installation and setup and works seamlessly with most Shopify themes right out of the box.
  • Review Import: You can effortlessly import your existing reviews from Aliexpress and Amazon with just one click.
  • Automatic Email Reminders: TrustReviews sends automatic email reminders to collect more reviews from your customers, ensuring a steady stream of valuable feedback.
  • Moderation and Response: It provides options for moderating and responding to reviews, giving you control over the content displayed on your website.
  • Integration and Analytics: The app integrates with popular platforms and offers advanced analytics to help you gain insights into customer sentiment and design decisions.

Pricing

  • FREE: The free plan includes 10 monthly review request emails, support for photo reviews, up to 10 processed orders, reviews import, and a dedicated review page on the store.
  • BASIC ($9.99/month or $95.90/year): This plan offers 50 monthly review request emails, photo reviews, SEO optimization, support for up to 50 processed orders, reviews import, and a dedicated review page on the store.
  • PREMIUM ($19.99/month or $191.90/year): The Premium plan includes 5,000 monthly review request emails, 1,000 review imports, unlimited processed orders, advanced customization, and the ability to collect and display Q&A.
  • PRO ($24.99/month or $239.90/year): The Pro plan provides 10,000 monthly review request emails, 2,000 review imports, unlimited processed orders, and access to all TrustReviews integrations, including the referral widget.

Who It’s Best For

TrustReviews: Product Reviews is ideal for a wide range of businesses, including:

  • Shopify Store Owners: Designed specifically for Shopify, it seamlessly integrates with your store.
  • Businesses Focused on Trust: If you aim to enhance customer trust through reviews and ratings, this app is a valuable tool.
  • Brands of All Sizes: With a free plan and affordable premium options, it caters to businesses of all sizes looking to boost customer trust.

Pros

  • User-Friendly Interface: Merchants highly appreciate the app’s user-friendly interface.
  • Efficient Customer Support: The app’s customer support is recognized for its efficiency and problem-solving capabilities.
  • Review Import: Easy review import from Aliexpress and Amazon is a notable feature.
  • Customization: Offers customization options for seamless brand integration.
  • Insightful Analytics: Provides insightful analytics for understanding customer sentiment and making design decisions.
  • Affordability: The app is praised for its affordable pricing.

Cons

  • Free trial with paid plans, might lack some advanced features of specialized apps.

WiseReviews ‑ Reviews Importer

  • Rating: 5.0/5 ⭐
  • Total reviews: 139 ✍

Overview

WiseReviews is your solution for effortlessly importing photo and video reviews from major e-commerce platforms such as AliExpress and Amazon. Its standout features include a lightweight, mobile-friendly design that ensures your site’s speed remains unaffected, automatic review request emails, and the ability to import thousands of reviews from various platforms quickly, saving you valuable time.

Product Reviews app shopify

Key Features:

  • Import Reviews with Ease: WiseReviews allows you to effortlessly import photo and video reviews from major e-commerce platforms, including AliExpress, Shopee, Shein, Etsy, Amazon, Wish, HKTVMall, Temu, and Lazada.
  • Customizable Widgets: The app offers fully customizable widgets, ensuring they seamlessly fit into your store’s design and provide a professional and cohesive look.
  • Review Requests: You can automatically send review request emails to customers after purchase, making it convenient to collect more reviews and build trust.
  • Auto Sync: New reviews are auto-synced to ensure your products always appear active and engaging, keeping your site up to date.
  • Mobile-Friendly: WiseReviews is lightweight and mobile-friendly, ensuring that your site speed remains unaffected.
  • Bulk Review Import: Import thousands of reviews from various platforms in just minutes, saving you valuable time.

Pricing

  • FREE: The free plan includes all review widgets, allows you to import up to 100 reviews, provides 10 monthly review request emails, supports fully customizable widgets, photo & video reviews, and offers SEO snippets.
  • STANDARD ($9.95/month): This plan includes all features from the Free plan, along with the ability to import up to 50,000 reviews, 5,000 monthly review request emails, automatic review synchronization, and no review widget watermark.
  • PLUS ($19.95/month): The Plus plan builds upon the Standard plan by offering unlimited review imports, unlimited review request emails, the ability to process and import multiple review URLs, and priority support.

Who It’s Best For

WiseReviews – Reviews Importer is an excellent choice for various businesses, including:

  • Shopify Store Owners: Designed for Shopify, it seamlessly integrates with your store.
  • Businesses Expanding from Other Platforms: If you’re transitioning from platforms like Etsy to Shopify, this app facilitates easy review transfers.
  • Merchants Focused on Importing Reviews: If importing reviews from major e-commerce platforms is a priority for your business, this app offers an efficient solution.

Pros

  • Effortless Review Import: Merchants find it beneficial for easily importing reviews from major platforms like AliExpress, Amazon, and Etsy.
  • Customization: Offers customization options, including color changes for review stars and widget additions.
  • Customer Photo Feature: Includes a customer photo feature in reviews, enhancing credibility.
  • Responsive Customer Service: Customer service, particularly agent Jayden, is praised for quick and effective responses.
  • Affordable Pricing: Offers a 7-day free trial and affordable premium plans under $15 a month.
  • Seamless Integration: Appreciated for its seamless integration with various themes and brand colors.

Cons

  • Focused on review importing, may offer fewer customization options.

Loox Product Reviews & Photos

  • Rating: 4.9/5 ⭐
  • Total reviews: 16,366 ✍

Overview

Loox is a social proof solution tailored to Shopify, allowing brands to collect and display authentic photo and video product reviews. Its standout features include customizable widgets, post-purchase upsells, and one-click referrals. Loox is recognized for its 24/7 customer support, continuous updates, and seamless integration with Shopify themes, making it a must-have for boosting trust and sales.

Product Reviews app shopify

Key Features

  • Collect Authentic Reviews: Loox allows you to automatically collect authentic photo and video product reviews through customized emails and a review form. This ensures that your reviews are genuine and credible.
  • Customizable Widgets: The app offers beautiful and fully customizable widgets that align with your brand’s identity. Choose from various display options, including carousels, pop-ups, and badges.
  • Referral Program: Drive new sales with one-click referrals, making it easy for customers to refer your products to friends and family.
  • Post-Purchase Upsells: Set up trustworthy post-purchase upsells that display reviews and ratings, encouraging additional purchases.
  • Seamless Shopify Integration: Built exclusively for Shopify, Loox seamlessly integrates with your store, supporting multiple languages and fitting all themes.
  • 24/7 Customer Support: Loox prides itself on offering top-notch 24/7 customer support to assist you at any time.

Pricing

  • REVIEWS ($9.99/month): This plan covers everything you need to collect and display reviews. It includes unlimited review requests, photo and video reviews, 12 widgets, Google Shopping integration, Meta Shops, Shop App syndication, all integrations, no branding, and SEO optimization. The base price includes 300 orders, with an additional $35 per 300 orders.
  • FULL SOCIAL PROOF ($14.99/month): The Full Social Proof plan encompasses all features from the Reviews plan and adds referrals and social proof upsell capabilities. It includes unlimited referrals, unlimited upsells, post-purchase referrals, on-site referrals, post-purchase upsell, and smart upsell. Similar to the Reviews plan, the base price covers 300 orders, with an additional $40 per 300 orders.

Who It’s Best For

Loox Product Reviews & Photos caters to a wide range of businesses, making it suitable for:

  • Shopify Store Owners: Designed exclusively for Shopify, it seamlessly integrates with your store.
  • Businesses Focused on Social Proof: If you aim to leverage customer reviews, photos, and videos to build trust and boost sales, this app is a valuable asset.
  • Merchants Looking for Upselling: Loox provides the tools to set up post-purchase upsells that showcase reviews and ratings.

Pros

  • User-Friendly Interface: Merchants highly recommend this app for its user-friendly interface, making it easy to manage reviews.
  • Seamless Integration: It seamlessly integrates with Shopify, ensuring a smooth experience for store owners.
  • Continuous Updates: The app offers continuous feature updates to enhance its functionality.
  • Customization: Loox allows for customization to match your brand’s aesthetics, ensuring brand consistency.
  • Effective Customer Support: The customer support team, particularly Lilach and Rotem, is praised for their quick and effective assistance.
  • Referral Program: The app provides a platform for upselling and speedy review collection, essential for enhancing customer trust.

Cons

  • Relatively higher monthly fees, feature-rich nature may be overwhelming for some users.

How To Add Product Reviews To Shopify Store

In this instruction, I’d take the Loox Product Reviews and Photos as an example of how to add a Product Reviews app to your Shopify store.

Step 1: Sign In to Your Shopify Store

  • Start by going to Shopify.com and logging in to your store’s admin panel using your credentials.

Step 2: Install the “Loox” Product Reviews App

  • Navigate to your Shopify admin.
  • Click on “Apps” in the left sidebar.
  • Select “Visit Shopify App Store.”
  • In the search bar, type “Loox product reviews” and press Enter.
  • Find the app and click “Add app.”
  • Follow the prompts to install it.

Step 3: Explore the App’s Features

  • Once the app is installed, open the “Loox” app.
  • Take a moment to explore how Loox product reviews will appear on your store. These reviews focus on visual content, such as images and videos.

Step 4: Personalize Your Review Widget

  • Click “Get Started” within the app.
  • Choose the layout for your review widget (grid or list).
  • Select your store’s language.
  • Pick a star color for your ratings.
  • Click “Continue.”

Step 5: Configure Review Request Emails

  • Set up review request emails to be sent to customers after they make a purchase.
  • By default, the app suggests sending the email 14 days after the order is fulfilled. Adjust this timing based on your shipping times.
  • Customize the email text to make it more appealing or use the default text.

Step 6: Offer Discounts for Visual Reviews

  • Encourage customers to submit reviews with images or videos by offering them a discount.
  • Choose the percentage of the discount and set a minimum purchase amount for it to be valid.
  • This can boost both visual reviews and additional sales.

Step 7: Set Up Referral Widgets

  • Decide where you want to display referral widgets on your store, either after checkout or on the sidebar, or both.
  • Ensure that the widget’s primary color matches your store’s branding.

Step 8: Configure Referral Offer

  • Define the discount that referred customers will receive on their purchases.
  • Specify the affiliate’s potential reward.
  • Set a minimum purchase amount for the referral to be valid.

Step 9: Explore Advanced Customization (Optional)

  • Inside the Loox dashboard, you can explore advanced customization options for your reviews, pop-ups, sidebar widgets, and referral settings.
  • Customize appearance, colors, fonts, and more to match your brand’s style.

Step 10: Finish Setup

  • Review your settings, make any necessary adjustments, and click “Finish” to complete the setup process.

Product Reviews App Shopify: FAQs

Bottom Line

In summary, these seven Product Reviews Shopify apps offer valuable solutions for businesses seeking to enhance customer trust, boost sales, and gather valuable feedback through product reviews. Whether it’s Loox’s user-friendly interface or Trustoo.io’s multi-platform review import capabilities, each app brings unique features to help merchants thrive in the competitive e-commerce landscape.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.