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Best 11 Shopify Profit Tracker Apps in 2024: Pros & Cons 

April 12, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

Shopify Profit Tracker Apps are indispensable tools for e-commerce businesses to provide detailed insights into financial performance. These apps play a crucial role in monitoring and optimizing profitability, ensuring that store owners make informed decisions for their online ventures.

Quick Comparisons of Top 10 Shopify Profit Tracker Apps

App Name Vendor Rating Pricing (Monthly) Logo Action
1. Track123 Order Tracking Upsell

👉 More Info

Track123 4.9/5 Free plan From $9 Get app!
2. TrueProfit: Profit Analytics

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TrueProfit Real-time Profit & LTV tracking 4.9/5 From $25 Get app!
3. BeProfit ‑ Profit Analytics

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BeProfit 4.9/5 Free plan From $99 Get app!
4. Profiteer ‑ Cost of Goods Sold

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Resistor Software 4.6/5 $15 or $30 Get app!
5. Profit Calc: Profit Calculator

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Profit Calc 5.0/5 From $29 Get app!
6. Sellerboard Profit Analytics

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nextechnology GmbH 5.0/5 From $9 Get app!
7. TrackiPal PayPal Tracking Sync

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TrackiPal 4.7/5 From $9.99 Get app!
8. Parcel Panel Order Tracking

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Channelwill 5.0/5 Free plan From $9 Get app!
9. SimplyCost ‑ Profit Tracking

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Zapfor Apps 4.8/5 4.99 Get app!
10. ProfitWatch: Profit Analytics

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Bee Techy, LLC. 5.0/5 9.99 Get app!

Top 8+ Shopify Profit Tracker Apps in 2024 

Exploring the advanced and comprehensive solutions available in 2024 is key for e-commerce entrepreneurs to enhance their store’s profitability. These tools offer tailored strategies and analytics to effectively manage financial performance and drive business growth.

1. Track123 Order Tracking Upsell 

Track123 Order Tracking Upsell
  • Rating: 4.9/5 
  • Total reviews: 2402 

Track123 Order Tracking Upsell offers an innovative solution for Shopify stores, focusing on enhancing the post-purchase customer experience. It provides detailed order tracking and also introduces an upsell feature within the tracking page.

What makes Track123 Order Tracking Upsell: Profit Analytics set apart 

  • Customizable and Branded Tracking Page: Track123 allows businesses to create a branded tracking page, enhancing customer experience and maintaining brand consistency.
  • Advanced Analytics: The app provides powerful analytics to understand track and trace performance, crucial for strategic decision-making.
  • Dropshipping Mode: A unique feature that hides the Chinese origin in tracking details, a boon for dropshipping businesses.
  • Seamless Integration: It integrates smoothly with over 1700 couriers and various Shopify plugins.
  • Automated Notifications: Customers receive automatic updates on their order status, reducing the number of ‘Where is my order?’ (WISMO) calls.
  • Upsell Feature: The app offers the opportunity to cross-sell products to customers, potentially boosting sales.

Pros & Cons 

Pros

  • Real-time order tracking and robust analytics.
  • Customizable tracking page and automated notifications. 
  • Effective cross-selling capabilities with personalized product recommendations.
  • Support for a vast array of couriers and seamless integration with major platforms.
  • Free plan available, making it accessible for new or small businesses.

Cons

  • Not suitable for all businesses.
  • Occasional technical glitches, as reported by some users.

Pricing

Track123 offers a versatile pricing model catering to businesses of various sizes:

  • Starter: Free with basic features, suitable for up to 100 orders/month.
  • Growth: $9/month or $84/year, ideal for medium-sized businesses.
  • Advanced: $49/month or $468/year, designed for larger operations.
  • Enterprise: $399/month or $3,828/year, tailored for enterprise-level needs.

The App is Best For

Track123 is ideal for Shopify merchants who prioritize enhancing their customer’s post-purchase experience. It’s particularly beneficial for stores looking for a blend of efficient order tracking and strategic upselling. 

2. TrueProfit: Profit Analytics

TrueProfit: Profit Analytics
  • Rating: 4.9/5 
  • Total reviews: 285 

TrueProfit: Profit Analytics simplifies the complexity of financial tracking for Shopify store owners. It stands out by offering real-time profit insights, integrating directly with ad platforms for accurate marketing spend tracking, and calculating net profits by considering all expenses. 

What makes TrueProfit: Profit Analytics set apart 

  • Automated Cost Tracking: Automatically tracks and calculates Shopify-associated fees, COGS, shipping and customs costs.
  • Ad Spend Sync: Real-time synchronization of ad spends from major platforms like Facebook, Google, TikTok, Bing, Snapchat, and Amazon.
  • Detailed Product and Marketing Analytics: Offers insights at both product and ad levels, enabling businesses to understand profitability down to the finest details.
  • Customer Lifetime Value and Profit & Loss Reports: Provides valuable metrics for long-term business strategy and financial health.
  • Mobile App and All-Store View: Enhances accessibility and provides a holistic view across different storefronts.

Pros & Cons 

Pros

  • Detailed profit calculations and the ability to track various metrics.
  • Ease of setup and real-time tracking.
  • Responsive and helpful customer support team.
  • A deep understanding of margins and profits.

Cons

  • Pricing Concerns, especially for small businesses.
  • Complex Setup

Pricing

  • Basic Plan: $25/month, includes real-time Profit/Loss Analytics, Customer Lifetime Value Report.
  • Advanced Plan: $50/month, includes all Basic features plus Product Analytics, P&L Report, and more.
  • Ultimate Plan: $100/month, offers all Advanced features plus additional analytics capabilities.
  • Enterprise Plan: Starting from $200/month, tailored for high-volume stores with unlimited orders and access to all features.

The App is Best For 

TrueProfit is ideal for medium to large Shopify stores that require detailed and automated profit tracking and analytics. It’s best for businesses heavily reliant on online advertising, as it provides deep insights into marketing spending and its impact on profitability.

3. BeProfit ‑ Profit Analytics

BeProfit ‑ Profit Analytics
  • Rating: 4.9/5 
  • Total reviews:  336 

BeProfit ‑ Profit Analytics is a comprehensive analytics platform that goes beyond simple profit calculations. It provides Shopify merchants with a detailed analysis of their business’s financial performance, helping business owners make data-driven decisions to optimize profitability. 

What makes BeProfit ‑ Profit Analytics set apart 

BeProfit is celebrated for its comprehensive and intuitive profit tracking capabilities. Key features include:

  • Accurate Tracking: Provides real-time insights into sales, expenses, and profit margins.
  • Versatile Expense Tracking: Users can add any expense to ensure accurate profit calculations.
  • In-Depth Reporting: Offers daily, weekly, and monthly reports, along with lifetime profit, retention, ROAS, and POAS analytics.

Pros & Cons 

Pros

  • Detailed and accurate tracking of expenses and profits. 
  • Live P&L summaries and insights into specific areas.
  • Responsive and knowledgeable support.
  • Integration with Advertising Platforms.

Cons

  • Occasional problems with disconnections from ad channels.
  • The cost of the service can be prohibitive for smaller businesses or those with a large number of orders.

Pricing

  • Starter Plan: Free for up to 5 monthly orders, with basic profit and expense dashboard features.
  • Basic Plan: $99/month for up to 200 monthly orders, with real-time data and live chat support.
  • Ultimate Plan: $150/month for enhanced features like P&L report and LTV cohort analysis.
  • Plus Plan: $450/month for unlimited orders and shops, with advanced features like API&FTP access.

The App is Best For 

BeProfit is ideal for medium to large e-commerce businesses that require detailed and real-time insights into their financial performance. It’s particularly useful for stores with diverse expense streams and those heavily reliant on advertising, given its robust integration with various ad platforms.

4. Profiteer ‑ Cost of Goods Sold

Profiteer ‑ Cost of Goods Sold
  • Rating: 4.6/5
  • Total reviews: 31 

Profiteer ‑ Cost of Goods Sold focuses on providing accurate cost of goods sold calculations, a crucial aspect often overlooked by Shopify’s default analytics. This enhances financial clarity for business owners, aiding in more informed pricing and profit margin decisions.

What makes Profiteer ‑ Cost of Goods Sold set apart 

Profiteer offers unique features tailored for Shopify stores needing precise COGS reporting:

  • COGS Reporting: Generates detailed reports on the cost of goods sold, providing clarity on inventory and sales values.
  • SKU Level Modification: Allows merchants to modify the cost price of any SKU sold at the order level, offering granular control.
  • Inventory Reports: Create inventory reports with the current value of COGS, crucial for accurate accounting and inventory management.

Pros & Cons 

Pros

  • Ease to export, update, and import COGS data.
  • Responsive and helpful Customer Support
  • Valuable for Inventory Management

Cons

  • Lack of comprehensive reporting features.
  • Being clunky and not user-friendly, with some difficulties in setup.

Pricing

  • Basic Plan: $15/month
  • Large Inventory Plan: $30/month for merchants with more than 25,000 SKUs

Charges are billed in USD, with recurring and usage-based charges billed every 30 days.

The App is Best For 

Profiteer is particularly suited for Shopify store owners who need detailed insights into their COGS, especially those who handle a large number of SKUs. It is ideal for businesses that require a straightforward solution to manage and report the cost prices of their products effectively. 

5. Profit Calc: Profit Calculator

Profit Calc: Profit Calculator
  • Rating: 5.0/5
  • Total reviews: 63 

Profit Calc: Profit Calculator offers Shopify merchants a simple yet powerful tool for tracking profitability in real time. Integrating seamlessly with major advertising platforms, it allows for automatic ad spend tracking alongside traditional expense logging. 

What makes Profit Calc: Profit Calculator set apart 

  • One-Click Profit Calculations: Offers instant profit calculations with detailed analysis, streamlining financial management.
  • In-Depth Analytics: Provides comprehensive profit analysis and metrics via an easy-to-read dashboard.
  • Ad Platform Syncing: Seamlessly integrates with major ad platforms like Facebook, Google, Bing, TikTok, Snapchat, and Pinterest.
  • Comprehensive Integration: Works well with Aliexpress, Printful, CJ Dropshipping, and factors in “cost per item.”
  • Currency Conversion: Use historical and real-time exchange rates for accurate financial reporting.

Pros & Cons 

Pros

  • Beautiful UI and easy setup.
  • Supports advertising platforms and dropshipping services.
  • Prompt and helpful customer service.
  • Competitively priced with comprehensive features.

Cons

  • No automatic conversion for Facebook Ad Spend.
  • Some features need manual input, not fully automated.

Pricing

  • Basic Plan: $29/month for up to 750 orders/month.
  • Advanced Plan: $39/month for up to 1500 orders/month.
  • Pro Plan: $79/month for up to 3000 orders/month.
  • Unlimited Plan: $99/month for unlimited orders.

The App is Best For 

Profit Calc is particularly suited for Shopify merchants looking for a comprehensive, yet user-friendly, financial dashboard to manage their store’s profitability. It is ideal for businesses that rely heavily on advertising through various platforms and use dropshipping services like Aliexpress or CJ Dropshipping.

6. Sellerboard Profit Analytics

Sellerboard Profit Analytics
  • Rating: 5.0/5
  • Total reviews:  26 

Sellerboard Profit Analytics is tailored for Shopify merchants seeking advanced analytics to meticulously monitor their profit margins. With real-time dashboards that delve into net profits, Sellerboard excels in providing actionable insights, enabling store owners to make data-driven decisions. 

What makes Sellerboard Profit Analytics set apart 

Sellerboard offers comprehensive real-time profit analytics that allows Shopify store owners to make data-driven decisions:

  • Real-Time Dashboard: Provides a dynamic view of profits and losses, offering immediate insights.
  • Detailed Cost Analysis: Includes calculations for the Cost Of Goods Sold and other expenses.
  • Customer Life Time Value Dashboard: Helps in understanding the long-term value of customers.
  • Integration with Major Ad Platforms: Syncs with Facebook Ads, Google Ads, TikTok Ads, Snapchat Ads, and Pinterest Ads for thorough marketing analysis.
  • Flexible Reporting: Users can download reports or receive them via email, tailored to their specific needs.

Pros & Cons

Pros

  • User-friendly interface, intuitive, and easy to navigate UX. 
  • A wide range of tools including stock forecasting, autoresponder, and LTV analysis.
  • Valuable Insights and financial performance data to inform business decisions
  • Excellent support from the Sellerboard team.

Cons

  • Difficulties with calculating exact shipping prices and managing inactive products.
  • While it offers reports in German, there’s a need for more customizable options like assigning flat rate margins on sales.

Pricing

  • Standard: $9/month for up to 600 orders/month.
  • Professional: $19/month for up to 1800 orders/month.
  • Business: $39/month for up to 5400 orders/month.
  • Enterprise: $79/month for unlimited orders.

The App is Best For 

Sellerboard Profit Analytics is ideal for Shopify store owners who require detailed and accurate financial analytics, particularly those who manage large inventories and rely on advertising. It’s also a great fit for businesses that operate both on Shopify and Amazon through comprehensive integration capabilities. 

7. TrackiPal PayPal Tracking Sync

TrackiPal PayPal Tracking Sync
  • Rating: 4.7/5
  • Total reviews:  164

TrackiPal PayPal Tracking Sync addresses a specific pain point for Shopify merchants using PayPal: the seamless synchronization of tracking information. This app automates the updating process, potentially speeding up the release of PayPal funds, and also aims to reduce disputes by ensuring customers are promptly informed about their order status. 

What makes TrackiPal PayPal Tracking Sync set apart 

TrackiPal distinguishes itself with features aimed at enhancing PayPal transactions for Shopify stores:

  • Real-Time Synchronization: Automatically syncs PayPal tracking info for shipped orders, significantly reducing manual data entry.
  • Bulk Sync Feature: Offers a “Back in Time” feature to sync older orders in bulk.
  • Multi-Account Management: Capable of handling multiple PayPal accounts per store.
  • PayPal Disputes Reduction: Reduce PayPal disputes by ensuring tracking information is consistently updated.
  • Official PayPal Partner: As an approved partner, it adds a layer of trust and reliability to the syncing process.

Pros & Cons

Pros

  • One-click setup and automatic syncing features.
  • Effective Payment Hold Resolution.
  • Responsive and helpful support team.
  • Affordable, significant value for money.

Cons

  • Syncing historical orders sometimes leads to customer confusion.
  • Reports of continued billing after app uninstallation.
  • Lacks features like order tagging for enhanced management.

Pricing

  • Basic Plan: $9.99/month for unlimited orders and one PayPal account.
  • Premium Plan: $39.99/month for additional features like connecting up to 5 PayPal accounts.
  • Plus Plan: $79.99/month with unlimited PayPal accounts and advanced support.

The App is Best For 

TrackiPal PayPal Tracking Sync is ideal for Shopify merchants who rely on PayPal for their transactions. It’s particularly beneficial for businesses facing issues with PayPal payment holds and those looking to streamline their order tracking process. 

8. Parcel Panel Order Tracking

Parcel Panel Order Tracking
  • Rating: 5.0/5
  • Total reviews: 2528

Parcel Panel Order Tracking offers a robust solution for Shopify merchants to elevate the post-purchase customer experience. By providing real-time tracking information and creating a branded tracking page, this app significantly reduces the “Where is my order?” inquiries, thereby enhancing customer satisfaction. 

What makes Parcel Panel Order Tracking set apart 

  • Real-Time Tracking: Provides customers with up-to-date tracking information, reducing the “Where is my order?” queries.
  • Customizable Tracking Page: Offers a branded, multilingual tracking page with numerous custom elements.
  • Smart Upsell System: Drives sales with an intelligent upsell system embedded within the tracking process.
  • Powerful Analytics: Delivers insights to optimize shipping solutions and track visitor behavior.
  • Dropshipping Support: Ideal for dropshippers with its feature to hide all Chinese origins in a single click.

Pros & Cons

Pros

  • Intuitive interface and easy integration with Shopify.
  • Excellent customer support and quick responses.
  • Offers a free plan and reasonably priced paid plans.

Cons

  • Issues with Email Notifications, usually end up in customers’ spam folders.
  • Hidden charges and less-than-ideal customer service experiences.
  • May not be as effective for big stores with many orders.

Pricing

  • Free Plan: 20 orders per month with basic tracking and analytics.
  • Essential Plan: $9/month for 200 orders per month with advanced features.
  • Professional Plan: $49/month for 2,000 orders per month with added capabilities like CSV and PDF export.
  • Enterprise Plan: $399/month for 25,000 orders per month with custom integrations and dedicated support.

The App is Best For 

Parcel Panel Order Tracking is ideal for Shopify merchants looking for a comprehensive order-tracking solution that enhances customer satisfaction. It is particularly well-suited for dropshipping businesses and those that require a customizable tracking experience. 

9. SimplyCost ‑ Profit Tracking

SimplyCost ‑ Profit Tracking
  • Rating: 4.8/5
  • Total reviews: 126 

SimplyCost ‑ Profit Tracking simplifies the financial management of Shopify stores by providing a straightforward solution to track profits and expenses. With its capability to integrate ad spends from major platforms and log custom expenses, SimplyCost offers a clear view of the financial health of a business. 

What makes SimplyCost ‑ Profit Tracking set apart 

  • Ad Platform Integration: Connects with major advertising platforms like Facebook Ads, Google Ads, TikTok Ads, and Pinterest Ads for accurate ad spend tracking.
  • Custom Expense Tracking: Allows for the addition of one-off or recurring expenses to get a true picture of costs.
  • Detailed Profit Reports: View and filter sales and product profit reports easily for in-depth analysis.
  • Payment Gateway Fees Setup: Allows for setting up processing fee rates for each payment gateway.
  • Shopify Transaction Fees Management: For stores not using Shopify Payments, it enables setup for Shopify transaction fees.

Pros & Cons 

Pros

  • Accessible for all sizes of businesses.
  • User-friendly interface and comprehensive reports.
  • Responsive support team.
  • Handles large numbers of SKUs efficiently.

Cons

  • A lack of direct report printing and sortable information.
  • Lack of automatically calculated shipping costs, requiring manual input.

Pricing

  • Professional Plan: $4.99/month with a 14-day free trial. This plan offers unlimited access to all features.

The App is Best For 

SimplyCost is ideal for Shopify store owners looking for an affordable and efficient way to track profits and expenses. Its straightforward approach makes it particularly suitable for small to medium-sized businesses that require detailed financial insights without the complexity of larger, more expensive systems. 

10. ProfitWatch: Profit Analytics

ProfitWatch: Profit Analytics
  • Rating: 5.0/5
  • Total reviews: 7 

ProfitWatch: Profit Analytics emerges as a game-changer for Shopify merchants by offering detailed profit and loss tracking integrated seamlessly with ad platforms and shipping services. Its real-time customer acquisition cost (CAC) and lifetime value (LTV) insights enable merchants to fine-tune their marketing strategies for maximum efficiency. 

What makes ProfitWatch: Profit Analytics set apart 

  • Automatic Expense Logging: Tracks various costs like COGS, shipping fees, and transaction charges.
  • Ad Platform Synchronization: Integrates in real-time with major ad platforms like Facebook, Google, TikTok, etc.
  • Advanced Analytics & Attribution: Provides detailed insights at both the product and ad campaign levels.
  • Lifetime Value & Detailed Reports: Offers valuable P&L reports, LTV analysis, and supports multi-store views.

Pros & Cons

Pros

  • Clean dashboards for easy financial tracking.
  • Adapts to specific needs, great for dropshipping.
  • Smooth operation with marketing and shipping platforms.
  • Exceptional customer service and fast responses.
  • Offers affordability with straightforward pricing.

Cons

  • Fewer testimonials to assess long-term reliability.
  • Best suited for dropshipping, might not fit all store types.

Pricing

  • Monthly Access: $9.99/month with unlimited orders, including all integrations and support.
  • Yearly Access: $8.33/month (billed at $99.99/year) for the same features as the monthly plan.

The App is Best For 

ProfitWatch is particularly suited for Shopify store owners seeking a straightforward yet comprehensive solution for tracking profits and expenses. It is ideal for businesses involved in dropshipping and those heavily reliant on digital advertising platforms. 

In Conclusion

Navigating the Shopify profit tracker apps can be overwhelming, but these tools are indispensable for managing and growing an e-commerce business effectively. Each app we’ve explored brings unique functionalities, catering to various needs – from real-time profit dashboards and ad spend tracking to customer order tracking.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.