SmartScout vs Jungle Scout: Which is Better for You? 

Choosing between SmartScout and Jungle Scout when starting my Amazon business was challenging, especially since both platforms offered a wide range of features. However, after trying them out, I learned a lot. I will share what I know to help you pick the right tool for your Amazon journey.

Key Takeaways

• Jungle Scout: Primarily ideal for Amazon private label sellers and beginners who need to find a product research tool, helping them find winning products, list optimization, and PPC advertising.
• SmartScout: Suited for Amazon online arbitrage and wholesale sellers for specializing in market research, providing a broader view of market trends and niche opportunities.

SmartScout vs Jungle Scout: An Overview 

SmartScout and Jungle Scout are great tools for Amazon sellers but cater to different needs. 

Jungle Scout is perfect for private label sellers who want to find winning products, improve their listings, analyze sales, and run ads. On the other hand, SmartScout is ideal for online arbitrage and wholesale sellers who need help finding profitable deals and reliable suppliers. 

In short, Jungle Scout is the go-to tool for finding and promoting products, while SmartScout is the expert in market research and sourcing. So, the best tool for you depends on your business model and what you want to achieve.

Jungle Scout and Smartscout: The Goods & The Bads

After using both Jungle Scout and SmartScout, I’ve listed distinct strengths and weaknesses in each tool. Let’s explore these aspects in detail to help you make an informed decision for your Amazon business.

Jungle Scout

Pros

• User-friendly interface 
• Accurate data
• 24/7 customer support
• Money-back guarantee
• In-depth keyword research
• Comprehensive product research
•  PPC campaign management to drive traffic and sales
• Sale analytics to monitor business performance
• Extensive training materials and resources to help sellers succeed on Amazon

Cons

• High monthly costs 
• Overwhelming for beginner sellers 
• Sometimes, complaints about slow response times

SmartScout

Pros

• User-friendly interface
• Extensive competitor data capture
• Out-of-stock filter suitable for Amazon arbitrageurs 
• AI-powered listing creator for optimized listings
• Easily comprehensible presents data templates
• Brand research tools with premium insights
• Dedicated Amazon brand research tools with top-shelf insights

Cons

• No mobile app 
• Lack of inventory management 
• Lack of browser extension functionality

SmartScout vs Jungle Scout: An In-depth Analysis 

With the significant differences between SmartScout and Jungle Scout, I’ll share insights from my experience with each tool, highlighting their unique features and functionalities.

Ease of Use 

Jungle Scout

Jungle Scout stands out for its user-friendly interface that is easy to navigate, even with over 20 tools. I was impressed with the well-organized layout for improving productivity and a handy sidebar that neatly categories highlighted features. Moreover, the sidebar can be hidden for a more comprehensive view, enhancing the user experience.

Additionally, Jungle Scout owns AI Assist, providing immediate answers to questions within the web software. If needed, you can access the Jungle Scout Academy for in-depth learning materials or contact the responsive customer support team for prompt assistance. 

SmartScout 

SmartScout excels in user experience with its simple yet sophisticated interface design. The sidebar menu ensures easy navigation through the platform’s numerous features. While tutorials support me, I still find the interface challenging as a new user.

Additionally, SmartScout effectively presents data using clear tables and graphs. However, consolidating information onto a single page could improve the user experience, as scrolling through extensive data may need to be more convenient. Customizing views by removing irrelevant columns enhances user control and streamlines data analysis.

To assist users facing difficulties, SmartScout provides comprehensive learning resources and accessible customer support via email and live chat.

The Verdict

Considering ease of use, Jungle Scout emerges as the preferred choice. Its intuitive design and navigation make it more convenient for users, especially those new to Amazon selling. 

However, SmartScout’s comprehensive data and advanced features make it a valuable tool for more experienced sellers willing to invest some time in learning the platform.

Pricing  

Jungle Scout

Jungle Scout offers various pricing plans for different needs, from $49 to $199 per month when using advanced features, allowing users to choose the right plan for their needs and budget. You can save by combining the annual plans with saving up to 41% on yearly plans.  

SmartScout 

SmartScout offers four monthly plans, from $49 to $187, with discounted annual options available. Each plan caters to different business types, like the Essential plan, which is ideal for private label and reseller businesses. 

The Verdict

In terms of pricing, Jungle Scout wins for its flexibility and tiered options. While SmartScout offers a single, comprehensive plan, it’s not the most cost-effective for users with limited budgets or those who only need basic functionalities. 

FBA Profit Calculator 

Jungle Scout 

Jungle Scout’s FBA calculator is free, but the process felt a bit tedious to me. It required submitting an email for an Excel spreadsheet, which was inconvenient for those without access to Excel. Moreover, the multi-step process seemed like an unnecessary marketing tactic. 

SmartScout 

I found SmartScout’s FBA calculator is a valuable tool, as it simplifies the process of calculating FBA fees. The ASIN search feature automatically fills in the dimensions and weight, saving me time and effort. 

Additionally, I appreciated that it automatically included Amazon’s 15% referral fee, ensuring accurate calculations. The tool highlighted potential areas where I could reduce costs by adjusting product dimensions, helping me optimize my expenses.

The Verdict

SmartScout clearly wins because of its comprehensive and user-friendly FBA profit calculator. Unlike Jungle Scout’s Excel-based approach, which feels outdated and cumbersome, it offers a seamless experience with features designed to streamline the process.

Key Features 

Product data base

Jungle Scout 

With Jungle Scout, I have access to a database of 70 million Amazon products, which I can easily filter by categories and countries to find a niche that truly excites me. This feature has been invaluable for generating product ideas. 

I particularly appreciate the ability to filter by estimated sales, revenue, and other factors, combining Amazon fees to identify the most lucrative products.

Moreover, I can enter keywords to narrow my search, making finding specific products that align with my interests and business goals easier.

SmartScout 

SmartScout’s standout feature is Subcategories, a powerful research tool providing a comprehensive overview of Amazon niches and their data with over 1.5 million sellers and the best-in-class filtering tools available. 

Unlike other tools, Subcategories simplifies niche, brand, competitor, and product research within a single dashboard. I can search by product types and keywords or simply browse categories to find their niche. It offers actionable data on sellers, competitors, top products, niche performance over time, and Amazon’s market share.

The Verdict

Jungle Scout offers a larger database of Amazon products, allowing for detailed filtering by categories to find profitable niches and generate product ideas. While SmartScout provides valuable insights into market trends, its product database doesn’t match the sheer scale and filtering capabilities that Jungle Scout offers.

Keyword research

Jungle Scout 

Jungle Scout’s keyword research tool has been invaluable for me in understanding customer search behavior on Amazon. It provides four keyword-focused tools (Keyword Scout, Keyword Lists, Listing Builder, and Rank Tracker) to drive product visibility and ranks for on the platform. I can use Keyword Scout to research keywords from a seed phrase or competitor’s ASIN, filtering results to find relevant terms. 

Metrics like search volume, ranking difficulty, and PPC bid amounts are crucial in my keyword selection process. For instance, when I use Keyword Scout to search for “tea” in the United States marketplace, it provides a comprehensive list of relevant keywords and valuable metrics.

Next, I can save and organize my chosen keywords in Keyword Lists for easy access. These lists can then be used in Listing Builder to optimize my listings and improve their visibility on Amazon. 

Finally, Rank Tracker allows me to monitor my listing rankings and keep an eye on my competitors. With these tools, I can confidently discover and implement effective keywords and listing strategies successful sellers use, eliminating guesswork and boosting my product’s success.

SmartScout 

With SmartScout, I can enter my product or brand and instantly access information about my product and top competitors. It’s a quick way to identify opportunities for improvement on my Amazon product pages. 

SmartScout helps me understand if my product rankings lag and where my competitors make the most sales. The suite of search term tools, crafted by experienced sellers, guides me on the fastest path to enhance my product pages. 

The Verdict

Jungle Scout is the winner for keyword research. Its comprehensive database, intuitive interface, and robust tracking tools make it a superior choice for beginners and experienced sellers seeking a wide range of keyword data and an easy-to-use platform.

Listing optimization

Jungle Scout 

Jungle Scout’s listing optimization features have been a game-changer for me. I can now view historical search volume and track organic keyword rankings, which allows me to incorporate relevant keywords into my product descriptions. 

I can significantly improve my product’s visibility on Amazon by including the exact words potential customers use in their searches. This enhanced visibility directly translates to a higher likelihood of sales, making listing optimization a crucial aspect of my selling strategy.

SmartScout 

SmartScout offers a range of listing optimization tools, including keyword relevance analysis, competitor tracking, and sales performance monitoring. These tools help sellers identify areas for improvement and implement strategies to boost their product rankings and conversions on Amazon.

While I may have previously overlooked the significance of Amazon SEO, SmartScout has revealed untapped possibilities for enhancing my product’s performance.

The Verdict

SmartScout provides a comprehensive suite of listing optimization tools, including keyword relevance analysis, competitor tracking, and sales performance monitoring. These tools offer valuable insights and actionable strategies for improving product rankings and conversions on Amazon. 

Data Accuracy

Jungle Scout 

Jungle Scout’s data accuracy is crucial for sellers, as inaccurate information could lead to costly mistakes. While there are no independent studies confirming their claims, Jungle Scout has conducted comparisons with competitors, claiming 14% higher accuracy than Helium 10. This claim is supported by user reviews on Trustpilot praising the data’s reliability. 

However, it’s important to note that every tool is flawed, and sellers should always cross-reference data before making decisions.

SmartScout 

I’ve found its feature incredibly helpful when analyzing ASINs. It allows me to easily assess each product variant and track the rate of customer reviews. This provides valuable insights into how revenue is spread across different variants, ultimately informing my decisions about product performance and strategy.

The Verdict

SmartScout stands out due to its specialized approach to ASIN analysis, providing users with detailed insights into revenue distribution across different variants. This focused analysis may offer more precise and actionable information than Jungle Scout’s broader estimation algorithm.

Traffic Graph

Jungle Scout

With Jungle Scout, I can easily see a product’s estimated sales and track its performance over time. This historical data helps me understand trends and seasonality, allowing for better decision-making. Additionally, I can compare my product’s traffic with competitors, giving me a clear advantage in the market.

SmartScout 

On the other hand, SmartScout’s traffic graph provides me with a more detailed breakdown. I can see where my traffic comes from organic search, paid ads, or other sources. This information helps me optimize my advertising strategy. 

Moreover, I can identify the keywords that drive the most traffic, enabling me to refine my listings and improve my overall visibility. SmartScout also provides in-depth competitor traffic analysis, allowing me to uncover their strategies and find areas where I can outperform them.

The Verdict

SmartScout emerges as the winner due to its innovative traffic graph tools, which provide insights into lateral traffic movement across different products, including both complementary and competitor products.

Sales analytics 

Jungle Scout 

I can track my sales performance and profits in real-time using Jungle Scout’s three analytics tools: Profit Overview, P&L Statement, and Other Transactions.

With Profit Overview, I gain insights into my sales trends, expenses, and historical profit data. This helps me identify areas for improvement and track my overall financial health. The P&L Statement provides a closer look at the factors contributing to my profits or losses. This detailed breakdown helps me understand my financial performance on a deeper level.

Other Transactions allow me to track expenses incurred outside of Amazon, such as product photography and import fees. This ensures that I have a complete picture of my business’s finances.

SmartScout 

Compared to Jungle Scout, SmartScout’s ability to deliver dynamic data hot off the press sets it apart. While Jungle Scout offers robust sales analytics tools, SmartScout’s dynamic reports offer a unique Amazon stats and figures perspective. The ability to sort and filter information according to my preferences adds to the tool’s flexibility and usability.

Moreover, SmartScout’s reports contain much information beyond what other sources offer. From seller data to subcategories, brands, and products, I’ve discovered exciting metrics that have helped me gain deeper insights into the Amazon marketplace. 

The Verdict

SmartScout takes the lead in this aspect of comparison. SmartScout’s reports contain a wealth of information beyond traditional sources, providing valuable insights into various aspects of the Amazon marketplace. 

Inventory management 

Jungle Scout 

Jungle Scout’s Inventory Manager simplifies Amazon inventory management by accurately predicting order quantities and timing to maximize sales and avoid stockouts. I can easily view my FBA inventory status in real time, helping me decide when and how much to reorder. The tool categorizes products as Reorder Now, Reorder Soon, Overstock, or In Stock and calculates order dates, quantities, costs, and profits.

With demand forecasting technology, I can analyze key metrics like revenue, cost, profit, and average daily sales. I can also monitor inbound inventory to track shipments to Amazon fulfillment centers.

This helps me avoid costly storage and return/disposal fees by preventing overstocking and ensuring timely orders. It also prevents stockouts, leading to lost sales, increased costs, and damaged customer relationships. I can protect my keyword rankings, Buy Box position, and overall competitiveness by maintaining optimal inventory levels.

SmartScout 

SmartScout provides a streamlined solution for managing various aspects of my business operations, from tracking inventory levels to processing orders and managing shipping information. Additionally, SmartScout’s integrated approach to inventory management has helped me optimize my workflow and improve overall efficiency compared to other tools I’ve used.

The Verdict

In terms of inventory management, Jungle Scout emerges as the clear winner. Its dedicated Inventory Manager offers a more comprehensive and specialized solution than SmartScout’s integrated approach.

Jungle Scout’s strengths lie in its real-time tracking, accurate forecasting, demand prediction, and cost-saving features. This makes it a superior choice for sellers who prioritize optimizing their inventory management and maximizing profits on Amazon.

Amazon Product Page Optimization

Jungle Scout 

Jungle Scout’s Listing Builder and Listing Grader are valuable tools for me. Listing Builder provides an instant rating for my product listings, helping me understand their potential for ranking and converting sales. It analyzes elements like the title, description, keywords, and images, offering immediate feedback for improvement. 

Moreover, Listing Grader assesses my listing’s performance based on click-through rate, conversion rate, and sales rank, offering recommendations to optimize my listings. 

SmartScout 

On the other hand, SmartScout helps optimize Amazon product pages by identifying high-converting keywords through its “Reverse ASIN” feature. This allows sellers to see which keywords their competitors rank for and incorporate those into their listings. 

Additionally, SmartScout provides in-depth keyword analysis, revealing search volume, trends, and relevancy. This data helps sellers craft compelling product titles, descriptions, and bullet points that resonate with customers and improve search visibility. 

The Verdict

SmartScout emerges as the winner. While Jungle Scout offers valuable assistance in crafting product page copy, SmartScout introduces innovative features and tools that provide a competitive edge.

Customer Support 

Jungle Scout 

I have access to comprehensive support resources, including training from eight-figure sellers through the Jungle Scout Academy and 24/7 customer support. The Jungle Scout Academy offers a wealth of tutorials, case studies, and other helpful information to guide me through my Amazon selling journey.

SmartScout

SmartScout provides direct email support. Comparatively, Jungle Scout offers a broader range of support options, including training from successful sellers and 24/7 customer support.

The Verdict

Jungle Scout takes the lead in customer support by providing a range of resources, including access to training from experienced sellers and round-the-clock customer assistance. 

Who is Best for: Jungle Scout or SmartScout 

Jungle Scout is Best for:

• Amazon private label sellers seeking product research, optimization, and PPC tools
• New sellers needing guidance and step-by-step resources
• Established businesses aiming to scale and make data-driven decisions
• Those seeking a comprehensive all-in-one Amazon selling platform.

SmartScout is Best for:

• Online arbitrage sellers finding profitable deals and reselling opportunities
• Wholesale sellers sourcing profitable products and reliable suppliers
• Market researchers understand market trends and identify niches
• Experienced Amazon sellers taking their business to the next level with advanced tools 

Bottom Line 

SmartScout and Jungle Scout offer unique advantages depending on your needs and business model. To maximize your Amazon business potential, consider leveraging the platform and complementary tools for comprehensive market insights and optimization.

SmartScout vs Jungle Scout: FAQs