How to Set up Social Login for BigCommerce Store?
By Sam Nguyen
Social login is a fantastic concept that arose from the massive number of social media accounts nowadays. We can’t dispute that social media platforms like Facebook, Twitter, and Whatsapp play a vital role in our lives. Moreover, it plainly transforms the way we live and provides a new virtual environment where individuals may learn and share information. People can use those web-based online tools to form new groups and communities.
In this post, we will provide easy steps of How to set up social login for BigCommerce store to upgrade your online store effectively.
What is social login?
Social login or social sign-in is a process of using Social Media accounts to register for an online store so that the customers can make their purchases and keep track of their orders afterward. In other words, social login is a method of assisting users in using the Internet more quickly and conveniently. This approach will streamline the registration experiences of users instead of creating an account from the beginning. And this is also an attractive and beneficial tool for businesses to entice clients to stay longer on their sites and indirectly supply some helpful information from social accounts for additional customer research.
Benefits of setting up social login
Despite its drawbacks, this web-based online tool provides us with a number of benefits that we cannot ignore, including:
- Registration is now easier and faster.
- Social login is considered as a valuable marketing tactic.
- Customers’ purchasing experiences are improved by using social login.
- Customers will feel more at ease with social login.
- Mobile platform that is user-friendly
- The ease of use of this tool will boost user retention and creation rates.
- Social login can capture useful information for additional customer study.
How to set up social login for Bigcommerce store
You can use many apps to implement social login, and in this tutorial, we will regard Arengu as an example. You totally can follow these steps below with other related apps.
Step 1: Standard OpenID claims
With Arengu, adding social login to your forms is as simple as dragging and dropping the social field where you want it.
It is required to provide the Client ID and pick the rights (scope) that the users must allow in order to set up this field. It will email the scope if no scope is specified.
Step 2: Setting up social providers
When returning claims such as first name, last name, and so on, the majority of social providers have minor variances. Arengu will provide an object containing OpenID standard claims in order to unify this
All collected data will be stored in your field ID and profile property, with social being assumed to be the field ID.
Setup on Facebook
Create an app at https://developers.facebook.com/apps. Find your App ID under Settings > Basic and paste it into the social login area.
You’ll need to include all of the domains where you’ll use your social login in App Domains.
Last but not least, make sure Facebook Login is enabled in the Products area, as well as Web OAuth Login.
Setup on Google
Create an OAuth client ID on the Credentials page of your Google Cloud Console project
Your client ID can be found in your credentials settings, and don’t forget to add your website domain to the Authorised JavaScript origins
Social login common issues
Privacy issue
A user’s profile data and personal preferences are shared between a social network and a third-party website when he registers for a website using social login.
User behavior tracking and usage of this data for personalized adverts and tailored content are examples of shared data. As a result, social logins create severe concerns about data security and password storage. Examine which apps have access to your Facebook account and what information they collect. You might be astonished at how much personal information you’re disclosing. Although it is better to be late than never, you have the right to adjust these preferences.
Security
By losing control of his data, a user gives his personal information to social networks and third-party websites. As a result, if one of the parties is hacked, all of the websites (to which the hacker has access) become exposed. You never know where that information about you is held, if and to whom it is sold, or how it is used (even against you).
After all, with huge social networks like Facebook, Twitter, and Google being hacked on a regular basis, blind confidence can result in millions of dollars in losses, or at the very least major hazards to all of your connected accounts and personal data.
Conclusion
As soon as a visitor enters an eCommerce website, they are usually presented with a sign-up form. Users will have a frustrating experience as a result of this, which will be exacerbated if they do not have the option to bypass the signup procedure. However, thanks to social login, the registration process has become much simpler. In terms of user experience and conversions, social login is extremely important in eCommerce.
We hope that this tutorial of How to set up social login for BigCommerce store will satisfy your information demands!
