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How to Add or Change Favicon on Shopify: Step-By-Step Guide

Last updated: September 01, 2024
Written and researched by experts at AvadaLearn more about our methodology

By Sam Nguyen

CEO Avada Commerce

A favicon or icon is known as a small logo or image appearing next to your web address to boost your brand online. You can easily find favicons on the browser tabs and on the browser pages listing the web addresses like the bookmarks page. In this article, I’ll show you how to add and change a favicon to your Shopify store on different devices, such as Desktop, iPhone, and Android.

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Creating a Favicon on your Shopify Store

Shopify store owners can easily use a free favicon generator website to create and customize the favicon. To find a favicon generator, search the internet for “free favicon generator.”

However, the ideal image size for the favicon is about 16x16 pixels or 32x32 pixels. If the favicon image size is too large, you need to reduce it to 32x32 pixels when uploading it to Shopify. Add or Change Favicon on Shopify 1

Adding or Changing a Favicon to your Shopify Store

Favicon is only added to your Shopify online store if you are on the Basic Shopify plan or higher. You can’t add the favicon to your Shopify store if you are on the Starter plan.

  • Step 1: From your Shopify admin, go to Online Store => “Themes”. Add or Change Favicon on Shopify 1

  • Step 2: Choose the theme you want to add to the favicon and click on the “Customize” button. Add or Change Favicon on Shopify 2

  • Step 3: Next, click on the icon referring to the Theme Settings. Add or Change Favicon on Shopify 3

  • Step 4: Depending on your current theme, click “Logo” to add the favicon image. Add or Change Favicon on Shopify 4

  • Step 5: In the Favicon image section do one of the following: Click “Explore free images” to choose an image from Shopify’s library of free favicon images. Add or Change Favicon on Shopify 5

Click “Select image” to select an image you have uploaded to your Shopify store or to upload the image from your computer by hitting “Add images”. Add or Change Favicon on Shopify 6

You can also change the favicon by pressing the “Change” button. Add or Change Favicon on Shopify 7

  • Step 6: Click “Save” to save all the changes. Add or Change Favicon on Shopify 8

  • Step 7: Optional: Add ALT text to your favicon image by clicking on the image and entering a brief description of the image in the Alt text field. Add or Change Favicon on Shopify 9

Then click the “Save as new” button. Add or Change Favicon on Shopify 10

  • Step 8: Hit the “Save” button.

Final Thoughts

Adding a favicon to your Shopify store is a simple yet impactful way to improve brand recognition and user experience. By following these 8 straightforward steps, you can easily add a visual representation of your brand to every browser tab and bookmark, making your store more memorable and unique.


Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.

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